#md6322

Overall looking back at this process, I feel I have learnt a lot in the sense of my professional development. I have managed to create a sustainable and well thought out project, that I am proud of. I also think it is important that I chose something I have a passion in and something I care about, as I could see myself going through with a project like this and be happy working for something like this. My knowledge in market research and the sustainable development goals have improved massively, and it has made me realise how important these goals are in day-to-day life. I find it cool that I can relate my project to sustainable goals, and it makes me feel more professional knowing more information about them. 

The following 'Business Model Canvas' plan shows my ideas on how MUSICALLING will work within the music education sector.

Key Partners:

Gloucestershire Schools Partnership – as they are in alliance of 39 primary schools in Gloucester 

The Cheltenham Education Partnership – they are a partnership with secondary schools, local organisations and charities. 

Key Resources:

Access to schools

Access to musical equipment and instruments

Music Tutors/Teachers

Key Activities:

Private music lessons with your preferred musical instrument

Value Propositions:

Help bring as many students into music as possible

Give students the opportunities to get involved in music and discover passions

Make every student feel equal

Anti-discrimination

Customer Relationship:

Email – For any enquiries

Website – For information and again any enquiries

Social media – To keep up to date with any recent news

Channels:

Social media – Instagram, facebook, website

Posters around schools

Customer Segments:

Students that are interested in free music lessons

Upcoming musicians

Cost Structure:

Buying any equipment if needed

Costs on promoting – Posters, cards, promoting social media

Paying the private tutors for their time

Travelling – tutors travelling to and from schools

Revenue Streams:

Funding – Money I receive to help fund paying the private tutors

Income – Money I might receive from schools that want to use our organisation

Social media following 

I did a lot of research on the sustainable goals that I chose to fit my project around, but I also researched what was like my project idea out on the internet, seeing if I can get any inspiration, but also just to see if my idea what actually out there already and what makes my idea different. 

^ Funding into music education has trebled by the Welsh government. 

^ Classroom 200 has been launched by the music education charity and Royal schools of music.

^ You can donate instruments on this website; however, I want to create one so that its only for school purposes only. 

For my project I wanted to make sure I really researched around ideas I could possibly make a project around. I was originally researching around the climate action and life on land and below water, to see what has been affecting these goals. I was looking at music festivals and looking at how bad they are for the planet and environment. So, I was thinking of creating my own festival plan that would make way less effect on the environment. As it would be very important to educate people on not supporting environmentally friendly festivals. I came up with a few ideas of how I could make a festival a little more environmentally friendly, for example using rainwater for all the toilets at the festival instead of using fresh water just for toilets, it’s a waste of water. 

The goals in which I have chosen to address are goal 3 ‘good health and well-being’ and goal 10 ‘reduced inequalities’. 

Statistics are drawn from the sustainability development goals website. 

Good health and well-being:

Increase in prevalence of anxiety and depression - the opportunity for people to express themselves and do what the way to do and be who they want to be without being held back is a big anxiety release. It can also help with depression as they get to be happy being welcomed into a safe space that will express nothing but praise and love for the work that they do.

These three statistics come from: https://www.mentalhealth.org.uk/explore-mental-health/mental-health-statistics/lgbtiq-people-statistics

- Half of LGBTIQ+ people had experienced depression, and three in five had experienced anxiety

- 1in 8 LGBTIQ+ people aged 18 to 24 had attempted to end their life almost 

- Half of trans people had thought about taking their life

This supports the point that discrimination and feeling unsafe and having problems with sexuality are leading to mental health problems, so a safe space for people to be themselves and feel comfortable will celebrate and praise them and give them some sort of happiness or feeling of calmness being able to express themselves and being able to be proud of what they have done. 

Reduced inequalities: