Professional Sales- Growing Due to Social Media
In an article written by Mark Fidelman in Forbes, he points out why social media is crucial to business people today. Especially professional sales employees, boosting their sales immensely! Fidelman states thatĀ ā...In 2012, 78.6% of sales people using social media to sell out performed those who werenāt using social media.āĀ No matter what business one is in, it is important to be active on social media. Closing a deal on social media? It sounds crazy! But social media can put people on top in the sales world, going that extra mile by promoting online, according to Fidelman,Ā ā...consider that over half of the respondents (54%) who used social media tracked their social media usage back to at least one closed deal. Over 40% said theyāve closed between two and five deals as a result of social media and more than 10% of the respondents said; āYes, It directly contributes to my closes.ā Respondents were very clear. Social media was a leading factor in their closed deals.ā it seems like people would have to spend a majority of their time online to make deals over social media, that is not the case. Fidelman statesĀ ā...50.1% of sales people who report using social media state that they spend less than 10% of their selling time using social media.āĀ Fidelman also states that ā...When it came to exceeding sales quota (exceeding quota by more than 10%), social media users were 23% more successful than their non-social media peers. No matter how you sliced the data, social media users came out on top.ā Mark Fidelmanās article shows that social media can greatly impact oneās lifeĀ positively.Ā
http://www.forbes.com/sites/markfidelman/2013/05/19/study-78-of-salespeople-using-social-media-outsell-their-peers/#56ecc4777c32
