#marikos

Why Are Emily Mariko’s TikTok Videos So Popular?

Photo-Illustration: by The Cut; Photos: @emilymariko/TikTok It happened to me: The name “Emily Mariko” kept coming up in Slack chats at work and on my various social media feeds, and by the end of the week, I was seriously considering putting an ice cube on top of leftover rice, and wondering how the heck I got here. If you’ve spent any time online recently, I’m going to assume that something…