What's in a name? MadFitter® came in 2012 while I was sleeping. That week I was trying to find a name for tee shirt brand. I wrote down hundreds of names but MadFitter woke me up. I woke up my wife and told her. She said for me to write it down. So around 2am I jotted it down on a note pad by the bed. I knew it was the one. I didn't know what it would be yet but I knew it was the name! The kettle bell (BoomBell) logo would come months later. It's a strong name and logo. Looking forward to what this name is going to keep growing into! As a tactical athlete brand, fitness gear and equipment, content, scholarships, courses, and much more! #madfitter #tacticalathlete #whatsinaname #greatness #innovation #makeyoumark #veteranowned #activedutyoperated www.madfitter.com
