#magento optimization

Magento is a powerful, scalable, and secure e-commerce platform which makes it a great choice for building rich and robust online stores. However, slow response times is one major challenge that the platform users come across. This is a big concern for merchants as sub-optimal performance can take a toll on the conversions on the store as well as the reputation of the business. Studies have shown that every 100-millisecond increase in the load time reduced the sales by 1%. Also, 40% of the potential shoppers abandon a site which needs more than 3 seconds to load. Therefore, Magento optimization becomes a major issue for sellers aspiring for high sales. Choosing the right hosting service is one of the most important optimization measures to resolve performance issues. Amazon Web Services (AWS) emerges as a popular choice amongst the hosting providers because of the following reasons:

Reliability: As a hosting provider, AWS is synonymous with reliability as its data centers are equipped with backup power supplies to give superb protection to your online store. Additionally, The Amazon EC2 Service Level Agreement makes a commitment of 99.95% uptime, making it a trustworthy hosting partner for any e-commerce business.

Scalability: Scalability is the main reason that Magento AWS hosting is preferred. With Amazon as your provider, you can rest assured that your hosting service will be able to align with changing business needs. Whether you require more memory, space, or server power, AWS can easily do it for you.

Do you think your website visitors will be interested in buying from your e-commerce store if it takes more than 3 seconds for your product page to load? The simple answer is no! The better the performance of your website, the higher will be the number of conversions too.

With Magento 2:

Your website will process 39% more orders every hour.

The add-to-cart server response time will be 66% faster.

The end-to-end checkout time will be 51% faster.

How to Optimize Magento 2 Performance?

Enable Flat Categories and Products

The database loading ability is a crucial factor that impacts the speed of Magento 2 performance. Enable the Flat catalog option in the configuration to improve the performance of Magento 2.

Merge CSS and JS Files

Make the web page as light as possible by merging the CSS and JavaScript files.

JavaScript File

Go to backend, Stores -> Configuration > Advanced > Developer > JavaScript Settings

Set Merge JavaScript Files to Yes

Set Minify JavaScript Files to Yes

CSS File

Go to backend, Stores > Configuration > Advanced > Developer > CSS Settings

Set Merge CSS Files to Yes

Set Minify CSS Files to Yes

Once you complete these steps, Save Config and delete cache to activate the change.

Content Delivery Network

You can connect all your cache servers using this system. CDN can also make your page load time faster by delivering web content.

Go to backend, Stores -> Configuration > General > Web > Base URLs (Secure)

Caching

In the backend, System > Cache Management

It will give you a list of caching options that you can use to flush your Magento 2 cache. Tap Enable and then submit the options you prefer.

Image Optimization

Sometimes the images you have used on your website might be too heavy and take a lot of time to upload. It will significantly increase your website's loading time. So compress the images you use.

Enable Compression

gzip_types: text/plain application/x-javascript text/javascript text/xml text/css image/x-icon image/bmp image/png image/gif; to gzip_types:;

You can use this text to enable compression.

Reduce Server Response Time

Go to backend, Stores > Configuration > Advanced > System > Full Page Cache

You can use this text to perform this step.

FAQs:

What could be slowing my Magento 2 store down?

Large or buggy third-party extensions, disabled or ineffective page caching, etc. can affect Magento security.

Can Magento 2 improve the experience of catalog browsing?

Yes, it can deliver instant server response times for catalog browsing.

How does enabling the flat catalog help?

Once there is a request to show the product, Flat Catalog offloads the number of the database.

What formats can I use for my website images?

For product images, you can use the JPEG format, and for the layout and the logo, use the PNG or SVG format.

What are the technologies integrated to support Magento 2 performance?