#logodevelopment

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Pentagonic Logos . A set of 8 logo designs and their basic development outline grid, based on the shape of a pentagon as a branding system

I designed different logos based on the career aspirations that I have. For publication I have decided to manipulate a typeface to make it look like ink and make it almost like a letterpress  style through the thick strokes. For branding i thought to go with a stylish font that is minimal and simplistic and has a professional look to it. I added in the line to evoke that if people choose to work with me they will get a high standard service. I am really inclined on the branding logo i came up with, although, i think for a book cover designer I should go for the publication one since it is what I want to do. 

Designed some 30th-anniversary posters for Lahden Varaosaexpert.

The logo at the top is where I have played around with  the 75 Futura font which gives of a  retro style that I am going for. It also gives off a letterpress style that links to penguin as brand since it’s been around for so many generations, but this design choice can help it make it relevant to generation Z. I tried different fonts and wanted a bold and think stroked type that i could use so that I can incorporate the penguin logo as the letter ‘i’ because that way it will be really obvious that it’s connected to Penguin Book House. I chose orange because that is the original colour that the brand is known for and I wanted to keep some of the root but make it connect to the Gen Z target audience.

Samsun Web Tasarım - Trabzon Web Tasarım Logo Tasarım

I think the continuous line logo of a plant is interesting too and abstract which is a style that is popular. I tried different colour themes too that can make it pop and played with abstract shapes that can be used as a brand stamp that can be places on the packaging of the product if needed. We also looked for colours that are vibrant and eye catching, but we wanted to have a shade of green because it symbolised sustainability and ethical values.