#link retargeting

What is a URL Shortener and How it works

Sometimes we want to share a link in social media posts. The link may exceed character limit of the input box especially if you are planning to add your own captions to it. So, how do we overcome this limit? This is where URL shortener come into play. Now the common misconception is that the main purpose of link shortener are to shorten the links. This statement even though true is not the only…