Sure you've got your QuickClot and your AH1, but where are you going to keep them - in a fragile, water-permeable cloth pouch? Sure, if you want to die in the woods.  Survival kits should be protected by something lightweight, waterproof, and ideally as close to indestructible as possible.

For example, the LIFECAP from Exotac.  A carbon fiber and milled aluminum piece of functional art that's designed to keep essential gear attached to you and safe from the elements at large.  Sadly, its limited production run has come to an end, but the company says a similar product is in the works.  I look forward to seeing what they come up with next.