Businesses need to adapt to the pace of quickly changing customer demands to stay on top. And with competition aplenty, a miss in the service may prove fatal. This is true especially for eCommerce and courier businesses as it is not only the quality of products and faster delivery but also meet customer expectations at the delivery.

The margin of error is very thin and competition can catch up the heat anytime so you need to work on your delivery as well.For instance, a customer may want to change the delivery schedule due to their unavailability or need it at a specific time. You need to have the last mile delivery solution in place for that.

This is where route optimization comes to play to enhance the last-mile delivery operations. The automatic route optimization system helps you to put the entire delivery routing on an autopilot mode for a timely delivery.

The need for the last mile delivery is increasingly high these days due to urbanization where customer demands make optimizing the last-mile delivery a little more complex than before. 

However, most of the eCommerce companies lack the tools and capabilities to feed any customer-specific requirements.

The entire product journey from the shelf of a warehouse to the customer’s doorstep is defined as the ‘Last Mile’. A rather practical way to understand this is to consider it as a final step in the delivery system.

This is the step where a customer receives the package. And, with time, eCommerce retailers are understanding the importance and value of the last mile.

It’s a rather ‘must-have’ for every eCommerce retailer as it may get difficult for the business to meet customer demands while creating a difference.

With real-time updates almost mandatory to survive in thriving competition, the problem was ‘out for delivery’ status which felt like an eternity in the majority of the deliveries.

One of the main reasons is associated with low drop sizes while approaching the last stop.