DJI’s (Da-Jiang Innovations) latest consumer-facing aerial photography quadcopter, the Phantom 3 is finally here. At first glance you may think the Phantom 3 is just the Phantom 2 Vision+ with some new stickers on the shell. But let us tell you. Its far from it. Granted it has the same tried and true body as the previous Phantom drones and it doesn’t go any faster than the last version but It’s way more accessible for beginners, and takes WAY better video. It’s got a wonderfully sharp, three-axis gimbal which stabilizes it’s 4K UHD camera. Vastly improved controls and a really slick new pilot app (very similar to the one used for the inspire1) Now take a look underneath it, you’ll see a trio of new sensors on the tail, which lets the drone see the ground, so it can remain stable, even if it doesn’t have GPS lock.
Speaking of which the GPS has also been improved. In addition to standard GPS satellites it now works with GLONASS satellites . More satellites means faster signal acquisition, which means more reliability and a better chance of staying locked during flight.
The radio control is much improved as well. It has built in Wi-Fi, an internal
rechargeable battery, and you can attach your phone or tablet directly to the remote via USB. Possibly the best part is that, the remote now has a bunch of dedicated buttons, that can now control the camera’s functionality, there are dedicated buttons for start/stop recording, a shutter button for stills, and a pair of “wheels” to adjust the camera’s angle and even the exposure; and then we have Return to Home button which will bring the drone back to the location it flew from, in case you lose sight of the drone. There are also two easily accessible trigger-style buttons that advanced users can customize to do
things like reset the gimbal angle, switch between map view and camera view on your screen, display battery info, etc.
Of course all this needs power. DJI’s new charger allows you to charge the drone’s battery and the remote at the same time, and it’s been upgraded to charge the batteries faster, 10 percent to full in just over an hour.
The new Phantom comes in two different versions : an Advanced edition priced at $999, and a Professional version priced at $1,259. The difference between the two is the camera; the Phantom 3 Professional will feature a 4K video camera while the Advanced will shoot at 1080p. The lens is f/2.8 and has a 94 degree field of view, with very little lens distortion. It also uses the same three-axis gimbal as the previous camera. This all adds up to gorgeous video. In addition to video, the camera is capable shooting up to 12MP still photos using JPEG or non-proprietary DNG RAW format. The three-axis of the gimbal give you pan and tilt control, and keep the horizon line level even as the aircraft banks. Other gimbal settings now allow the camera to lock onto a fixed subject,
or be moved manually using transmitter rotaries or the app. Both models of the drone include DJI’s Lightbridge technology ($1,399 if purchased separately), which allows the operator to see what the drone sees live and in HD, within a mile range.
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Silicon Valley Fashion Week Swaps Models For Drones
Fashion and Silicon Valley aren’t necessarily synonymous, as proved by Mark Zuckerburg’s signature hoodies and the cast wardrobe of a certain HBO show. However, the land of start-up bros and Apple-compatible accessories just got a whole lot more stylish with the launch of its first ever, non-Merecedes Benz affiliated, Fashion Week yesterday. The three-day event is sponsored by Betabrand, who, as we previously reported, is known for using drones and satellite imagery to inspire its textiles.
They have also recently collaborated with artist Trevor Paglen on a series of black-ops inspired puff jackets. Silicon Valley Fashion Week? —yes that question mark is intentional—seeks to replace stick-thin models with drones and robots flying (or hovering) clothes down the runway. Each night is divided into different tech categories, including electric motion, wearable tech, and crowdfunding. Brands taking part include 3M, Misfit Wearables, and Pebble, as well as local San Franciscan designers and creators.
The festivities, so far, have received less-than-celebratory feedback from the fashion community, with GQ piping in, “Seriously, tech bros. Stay in your lane, we’ll stay in ours. Silicon Valley Fashion Week? Please, don’t ask.” This doesn’t deter Betabrand CEO Chris Lindland, however, who takes his inspiration more from Burning Man than Betsey Johnson. “The opinion is that this is not a fashionable place because the dress code is jeans and hoodies,” Lindland told Business Insider. “However, a lot of those jeans and hoodie wearers are sitting there pouring over how to make iWatches beautiful,” Lindland said. “iWatches and iPhones literally affect a person’s identity and style. Like it or not, this part of the world is contributing to fashion.”
At this time, the show is almost sold out and Lindland thinks this is partially due to the real hunger in Silicon Valley for innovation and collaboration, as well as some fun. “If you look at what people do creatively in the Bay Area, it’s gargantuan. It’s just that no one has said ‘Let’s use a runway to demonstrate that,'” Lindland said. “Normally it’s a stage. It’s TED. It’s a demo. The difference was to say, ‘What if you strut it, not just talk about it?'”
