The world has been moving at a very fast pace- all thanks to new technology which is emerging every day, every minute. Technology is something from which we can’t afford to skip our attention, and if we do, we are going to lag behind others. During this period of time, technology is touching each and every aspect of life, be it our household, our office or anything else. So it shouldn't be much of a surprise if we talk about technology touching aspects like trading. These days trading is also done through a device known as a trading turret. This device is basically a type of landline phone, through which you can make calls and transactions. Getting in touch with buyers, brokers and other traders across the world is now an instant job. Through this device has been developed the IP telephony system, through which calling can be done at much cheaper rates. This device is commonly used for front and back office functions, so as to enable smooth functioning of trade. This type of turret doesn't make use of the traditional EPABX system and has hence changed the entire scenario of trading rooms accomplishing every task just with a click.

There is a huge variety of turrets meant for trading purposes available in the market. But you should be able to differentiate between the ordinary and the extra ordinary. Since trading is becoming a very advanced job, with traders needing accessibility to important information at an instant, turrets should also be appropriate to fulfill multiple purposes. So whether you are buying a turret from a manufacturer or a vendor, make sure to include the below mentioned features in your checklist-

Video, audio and data transfer enabled so that you don’t lag behind your competitors

Ability to be deployed in varied configurations so as to impart flexibility to the trading environment.

Capacity to support the integration of other applications.

Should be able to support various types of desktop telephony options like physical handsets, mobile devices or even software based soft phones.

Should have the ability of disaster management, so that work goes on smoothly without any kind of interruption, even if external conditions aren’t supportive. A web based soft turret application boosts the productivity of the device in situations like unpleasant weather or transit strikes.

Should have an integrated graphical user interface so as to enable easy implementation and management throughout the trading process.

IP technology has eventually changed the network world allowing the gradual enhancement of enterprise architectures with technologies like IP telephony, VOIP, VPNs and storage networks. 

Internet Protocol (IP) telephony is a technology that enables internet calls instead of a pair of copper wires. This technology was invented in the mid 1900s but got popular in mid 2000s. With this technology devices like laptops and tablets can be used to make calls and this form of technology is called VOIP (Voice over IP). But IP telephony has lot more to do than making calls; it can be used for video conferencing, for sending emails and faxing using the same network.  For this the video analog signals are converted into digital data so that they can be carried over the internet channels as IP data packets. 

Benefits of IP telephony to businesses

IP telephony boasts a wide range of features that were not available in traditional phone networks. This technology allows audio, video, wired and wireless communication through the usage of Internet Protocol. This feature proves to be very useful for the business representatives when they are travelling abroad and want to stay in touch with all the business contacts.

Some of the main benefits of IP telephony are- 

Cost-savings 

The biggest advantage is that this technology is highly cost effective. With this technology international calls can be made at much reduced prices. It saves a good amount of money for the businesses and when calculated these savings can go in millions when we talk about organizations with huge outflow of telephonic calls.

Enhanced Voice Quality 

With the growing improvement in the VOIP technology, the voice quality of IP phones has increased greatly. Few years back, internet telephony was criticized for poor voice quality and long time delays in transmission. However with the recent developments of VOIP technology, these issues have been resolved. Now the voice quality if IP telephony is as good as the conventional phone systems and the delays in transmissions has been reduced to 250 milliseconds and even less. 

Scalable 

IP telephony technology is easily scalable, making it possible to integrate new services and applications. It is very easy to add a new phone to the already running system of IP telephony and it doesn’t require any additional new line. Unlike, the traditional phones it can be easily incorporated in the system. 

Enhanced customer responsiveness

This is another key benefit of IP telephony. The success of your business depends upon how well you satisfy your customers. IP telephony not only enables businesses to have effective communication with their customers but also benefits them with its low cost infrastructure.