Cake & Arrow Co-Founder and Chief Design Officer, Josh Levine, Keynotes Finpro Ecommerce Event in Helsinki, Finland NEW YORK, Sept. 5, 2017 /PRNewswire/ -- Two weeks ago, Cake & Arrow co-founder and Chief Design Officer #JoshLevine gave the keynote address atย Finpro's eCom Growthย #UXDay 2017 event in Helsinki, Finland. The event featured expert speakers and #trainingsessions focused on helping Finnish retailers realize their potential for international growth. ย The theme of the event was User Experience and Levine spoke about recent and emerging #ecommercedesign trends and shared strategies for how small and midsized retailers can prepare for the future. In his keynote,ย How Has Ecommerce Site Design Changedโand What Changes Are Next?,Levine explored the rapid evolution of the industry's digital landscape, covering #industrydevelopments, technology advancements, and the emergence of new design tools and methodologies. He shared strategies and tactics for how small to midsized retailers can differentiate themselves from giants like Amazon by leveraging design and storytelling in order create a unique, emotional connection with their customers. Topics included conversational ecommerce, next-gen personalization, brand storytelling, and how to optimize for conversion in an omnichannel world. "In the ecommerce world, design trends are changing at a faster clip than we have ever seen before, and to stay competitive in today's highly saturated economy it's critical that brands stay on top of these trends, and anticipate what's around the corner," said Levine. "I am honored to have been invited to Finland to share my expertise with some of the country's top brands and to contribute to the country's efforts to foster growth in the industry." The event, which hosted over 90 Finnish brands, was put on by #Finpro, and is a part of the Finnish government's eCom Growth Program, a three-year growth program aimed at developing the ecommerce ecosystem in Finland and promoting the internationalization and growth of small and midsized Finnish companies that trade online. #ecommerce #finland #cakeandarrows #webdesign #stockmarket #trade #onlinebusiness #tradeonline