From telelearning, to analytics, social and wearables: 20 years of tech trends
(First published on the OEB News Portal, here)
The once-familiar sound of a chirruping dial-up connection is now a distant memory for most, or totally unknown to those who have grown up in the years since broadband became the norm (in the UK, broadband subscriptions out-stripped dial up in 2004). The International Telecoms Union estimates that, in 2000, just seven per cent of people around the world were using the Internet. In 2014, this number is expected to hit almost 40 per cent, whilst smartphones will be carried in the pockets of over 1.75 billion users. The rate of change seems to be increasing as the extraordinary becomes the everyday.
Back when Windows 95 had just launched, in a not-long-reunified Germany, the sense of excitement about the role that new technologies were beginning to play in education prompted the organisation of the first ever ONLINE EDUCA BERLIN conference, with hot topics such as âTelelearning â Breaking New Ground and Charting Unexplored Terrainâ and âEast-West Case Studiesâ included on the agenda.
In the 20 years since, the world has witnessed the exponential growth of the telecoms, technology, software and digital media markets, as well as the impact of these changes on the way that we learn, teach and share information. As many trends have bloomed and withered in the consumer market â think pagers, palm pilots and minidisks â so they have in the world of educational technology, and OEB has been there to bring us the trends before they catch on and to shed light on those that will make it, and those that wonât.
An analysis of the conferenceâs programme since 1995 reveals the rise and fall of trends and terms in an often turbulent field. Whilst telelearning, video conferencing and distance education were at the cutting edge in the late 1990s, recent years have been typified by the explosion of data analytics, social media, mobile, massification, flipped classrooms and blended learning. Meanwhile, teachers and learner experience have remained at the core of discussions.
At the 20th edition of the conference (Berlin, 3 â 5 December), the convergence between the business and academic sectors is set to be a central talking point, along with the so-called maturation of MOOCs, adaptive learning, social media & bite-sized content, the ethics of educational data, cloud-based learning and coding.
The conference programme will also cover some âimminent trendsâ that are emerging in other sectors but have yet to be co-opted by educators and educational developers. Think wearable tech, the Internet of Things, immersive learning experiences (such as the Oculus Rift), design thinking and the integration of technology into architecture.
Over the past two decades, ONLINE EDUCA BERLIN has grown into one of the worldâs largest global ICT-supported education and training conferences, attended by over 2,000 participants from more than 90 countries, and continues to be the must-attend event for professionals working in and around learning, training and professional development.
Find out more about the conference programme and keynote speakers at www.online-educa.com
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The hope is that by creating an accessible, low-barrier income alternative for poor, low skilled users we can create the incentives for an alternative ladder of opportunity, where the allure of increased income will warrant the expansion of skill sets through the educational content we provide.
How does the structure of the lab help with developing and implementing projects such as this?
BN:Â CE Labâs structure is based as a hybrid non-profit startup. This means that while we are focused on achieving our altruistic mission, we need to do it by following the lean and disciplined nature that can allow a startup to be successful.
This means that we are focused on making sure that the project has the potential to be financially self-sustaining, which is often a failure point for similar ICT4D projects. However, it is at the micro level where our startup nature sets us apart. While most of the NGO / government / academic ICT4D projects need to work to meet stringent project requirements and deadlines, we are more concerned at CE Lab to work towards a project that meets our mission.
CE Lab is run more as a series of small experiments, each to test our hypotheses, then iterate or pivot positively from learning we take from these experiments. On account of this, our product is evolving, but I think it is for the better since it allows us to positively adapt in the face of real world data.
An example of this would be that in the beginning, Empowered Internet was simply going to be a portable Internet cafe. However, we quickly discovered that it would be difficult to use solely internet access as an incentive to have customers pay to use our cafes so we needed to further develop our model. After analyzing a number of different approaches, some of which we hope to include in our model at a more mature date, we settled on using the tablets as a platform for increased education and income, since we discovered that if a user is making money they are far more likely to pay the usage fee that needs to exist to make this model sustainable.
How do you see labs such as CE Lab combatting youth unemployment, and underemployment, in Rwanda?
BN:Â In my opinion, youth unemployment, coupled with aging populations, in China and the Global North is the greatest medium term problems facing the world today. I think that much of the developing world suffers from a similar blight, that what is supposed to be the opportunity of a young and growing work force can be squandered or even turn violent.
However, it doesnât have to be this way. Companies are hungry to hire, just the school system in countries like Rwanda is producing graduates whose skill set are unfortunately usually inadequate to compete at a national level or international level.
We seek to address this by taking advantage of the universal nature of the internet, an increasing division of labor of digital work and the low income demands of Rwandese to create work opportunities for young unemployed and underemployed Rwandese. Our goal is to create digital and in person training programs that can intuitively and very quickly train a new user to the point where they can generate a basic income and then allow them to continuously improve their skills and increase their income. We are trying to target as specific training as possible, with the hope that within 10-15 hours a new user will be at the point where they are generating some income.
What makes this a unique opportunity for the young unemployed is that it is not dependent on the limitations of their locality, rather, it is only dependent on having internet access and the skill set to take advantage of these online microwork services. In a country like Rwanda, where within 2.5 years 95% of the population will be within a 4G internet coverage zone, this means that anyone who can access the internet and train themselves will be able to make their own employment.
What makes Kigali a special place for innovators and entrepreneurs?
BN:Â I love Kigali and am always looking for a chance to sing its praises. What makes it a special place for innovators and entrepreneurs are three things: the livability of Kigali, the visionary leadership of the government and the interconnected nature of Rwanda as a whole.
What the government is doing for the tech and business scene is absolutely worthy of deep respect and admiration. I get to take advantage of what the government has already provided, like setting up a business online in under a day, for free work spaces, world class ICT infrastructure, and then to know that they every day they are working to make Rwanda better and better.
The people themselves are what most makes Rwanda a pleasure to work from. It seems to me like the entire country has come together like one communal sports team to work as a unit to bypass the stigma of the 1994 genocide and be known for something that they can be proud of, their own success. I canât stress enough the excitement of being in a place where there is this tight interconnectedness and unified determination, it feels like the country is dried wood waiting for the spark of a disruptive idea to take off and transform the society.
Thanks Barrett! We look forward to seeing you in Kampala in May.
Barrett Nash will be giving a presentation entitled âEmpowered Internet: Portable Tablet Cafes to Bridge Internet Coverage and Internet Accessâ at this yearâs eLearning Africa conference, in Kampala, Rwanda, May 28-30.
Whatâs the media got to do with education? The freedom to listen, speak and learn
(First published on the eLearning Africa News Portal, here.)
When I decided to register for the Deutsche Welle Global Media Forum 2014, I did so with slight apprehension. The theme, âFrom Information to Participation: Challenges for the Mediaâ, sounded interesting â especially the first part â and the programme featured presentations on ICT4D, mobile empowerment and democratic participation in Africa. But the event is designed for journalists and media practitioners. What does that have to do with learning and education? Well, as it turns out, quite a lot.
During a panel discussion on political opinion making in the digital age, a comment from Matthew Armstrong, a member of the Broadcasting Board of Governors, got me thinking. Internet freedom, he said, is not only the freedom to speak, but the freedom to listen.
This statement was echoed by Dr Auma Obama, speaking on the following day about the work of the Sauti Kuu Foundation. Working in rural and slum areas in Kenya, the foundation teaches children about their âlight, voice and fireâ or, in other words, their right to be seen, to speak, to participate and to challenge. Sauti Kuu encourages young people to lay claim to these rights and to recognise their own worth within their communities, regardless of their age or income level.
Reading and working around ICT4D and ICT4E, I often hear about âthe right to a good educationâ and the importance of âaccess to knowledgeâ. These are facts that many of us take as a given truths, but that confidence itself usually comes about as a privilege of already having received a âgood educationâ.
Itâs all very well and good to build the infrastructure of learning and promote the life-long benefits of education, but what if the people with the most to gain from such practices have not been allowed (through societal, cultural, economic or personal factors) to acknowledge their right to do so, as with the beneficiaries of Sauti Kuuâs work?
Speaking in the same panel as Armstrong, Amy Goodman, a journalist and Co-Founder of Democracy Now!, described journalistic freedom as an integral component of any functioning democracy. In addition to this, I would say it also plays an essential role in any functioning education system and, at a larger scale, a societyâs engagement in learning and knowledge sharing. Professor Guy Berger, Director of Freedom of Expression and Media Development at UNESCO, later called journalists âsymbols of the freedom of expression of everyoneâ. Beyond this, an open press is also a symbol of the right to listen and to learn.
The freedom of the press to report on issues of public interest turns the sharing and consumption of verified information into common and accessible practice. Although traditional media outlets are widely described as âthreatenedâ by new media and the Internet, newspapers, radio and television still form the backbone of information dissemination in many regions, especially where literacy levels are low and internet access is even lower. Good journalism propagates the idea that all people are allowed to know about the world around them and that access to information is the norm.
Hub Focus 1: âDeveloping with technology is better as a team sportâ â BongoHive, Lusaka, Zambia
(First published on the eLearning Africa News Portal, here.)
From Tunis in the north to Cape Town in the south, Dakar in the west to Port Louis in the east, hubs, labs and hackerspaces are leading the way for co-creation and social change all across Africa*. With each group and space responding to the specific needs and context of its community, weâre starting a new series to find out what distinguishes, and unites, the members of Africaâs tech hub community. In this issue, we interview Silumesii Maboshe, co-founder of BongoHive, in Lusaka, Zambia.
First question: what was the motivation behind the foundation of BongoHive?
SM:Â The four co-founders of BongoHive are Lukonga Lindunda, Simunza Muyangana, Bart Cornille and myself. We didnât set out to create a hub. What we recognised was that, in Zambia, graduates were coming out of college and university with technical information that was lacking or irrelevant. Additionally, graduates did not have the self-confidence that it takes to do tech as a career.
We started by mentoring a group of 15 or so graduates. Over several months, we introduced them to software development, web programming, source code control, databases, the command line and so on. We did this using mostly Open Source tools and software. Self-confidence is harder to deal with. Our approach was to create a space where peopleâs opinions mattered and sharing was encouraged. Slowly, our group started to try things, fail, try again, succeed and take bigger risks.
During this time, Lukonga got to visit iHub in Nairobi, Kenya, and we decided that their âhubâ setup would be good to customise for Lusaka. The iHub team have been like an older sibling to BongoHive.
The name âBongoHiveâ came out of a brainstorming session with the group we were mentoring. The name came from Charles Mwanza who is now our Hub Manager. It comes from the Chibemba word âubongobongoâ which means âbrainâ and the English word, âhiveâ. We think of BongoHive as a place where brains come together to make sweet stuff!
Software developers and creatives in Lusaka were creating great things in isolation and scattered across the capital. We felt that if we could create an environment where they could come and work with each other, weâd all get a lot further. Two things became very important to make this happen. Firstly, we needed a physical space. Secondly, we needed an Internet connection. With those in place our vision to build a thriving community started to become real.
What kinds of opportunities for learning and training does BongoHive offer?
SM:Â Practically, people can come to BongoHive today to learn programming languages, develop websites, create mobile applications, design games and even program hardware. We want to serve the community well so BongoHive is also a place to network with industry. Business individuals have been generous enough to offer mentorship to BongoHive members who want to turn their ideas in to businesses. Additionally, businesses have started to recruit members who have improved their skills at BongoHive. We are particularly proud of iConnect who provide our Internet. They were the first local company to âget itâ and engage with us across our spectrum of offerings.
BongoHive is also a place to meet people. Developing with technology is better as a âteam sportâ and at BongoHive we have some of the most brilliant minds in the city willing to engage others with crazy ideas. The community is what we are the most proud of and I think the greatest opportunity we have to offer.
Can you describe an average day in the life of BongoHive?
SM:Â I wonder if there is an âaverage dayâ at BongoHive! It really depends on what you want to give and get out of your time here. For me, I work quite a bit with George Mutale our Community Manager to schedule and organise our Meet the Industry and Insaka events. We use these two events to invite experts to come to BongoHive and tell us about industry or share significant life and business experience.
Additionally, I help out the Hackerâs Guild at BongoHive which is the group formed to tackle teaching technology to people who come to BongoHive.
Every day is different!
What makes Lusaka a special place for innovators and entrepreneurs?
SM:Â Lusaka is not the only place that innovation and entrepreneurship is happening in Zambia. It so happens that all the co-founders were living here at the same time.
That said, Lusaka is growing⊠fast! I think the city is setting itself up to be a business hub for Central and Southern Africa. Many local and international companies who set up in Zambia choose to have their headquarters here. Additionally, Embassies and High Commissions set up their offices in Lusaka. Importantly, there are several schools, colleges and universities in Zambiaâs capital city. This means that local and international men and women learn, live, work, meet and build lives together here. I think that naturally lends a special flavour to the kind of innovation and entrepreneurship that can happen in Lusaka.
What does the future hold for BongoHive and its users?
SM:Â I think the future holds in it what we focus on building. We want BongoHive to be a place where technology co-founders meet and start businesses that drastically improve their own lives and positively impact the community. Also, weâd like to build partnerships that improve the technology and entrepreneurship ecosystem in Lusaka. Lastly, BongoHive will be a place where one can continue to meet interesting people and learn. Thatâs going to take truckloads of wisdom, insight, inspiration, focus and hard work. We welcome people whoâd like to engage with us to make that future come to pass.
Thanks for your time, Silumesii, and best of luck for the future of BongoHive!
Africa is experiencing a disconnect between the trend towards global, instant communication and collaboration, facilitated by ICTs, and the restrictions placed upon movement of people, goods and knowledge maintained by strictly controlled national borders. This disparity is further problematised by the unequal pattern that restrictions follow, often holding back intra-continental cooperation whilst opening the door to those from further afield. One symptom of this is the fact, revealed by the annual Economic Development in Africa (EDA) report, that just 11% of all African trade occurs between African nations (in Asia, 50% of total trade is intra-regional).
Whilst business, learning and socialising are increasingly taking place online, there are still occasions when personal contact canât be beaten. Pan-African conferences such as eLearning Africa enable people from across the region to gather together and provide a platform for the exchange of knowledge and experience, as well as serving as a meeting place for investors and African businesses. However, such potential will remain underexploited unless all stakeholders are able to participate without hindrance.
Anecdotal accounts, revealing that calls between African nations cost many times more than calls from Africa to Europe, point to a culture of bureaucratic protectionism that is hindering cooperation on the Continent. Uncompetitive markets and irregular regulations result in incredibly confusing and expensive pricing plans for everything from phone calls to air travel.
Talking to the International Business Times earlier this year, Ghanaian businessman and owner of SOFTtribe Herman Chinery-Hessey stated that the diverse problems afflicting air travel on the Continent hurt business in Africa: âYou can miss out on making international deals because flights are so unaffordable, delays are typical and customer service can be very unreasonable.â
International travel in Africa is infamously difficult. Alongside ineffectual national carriers with alarmingly poor safety records, the IBT reported that movement is further inhibited by the lack of direct routes between large cities, making it necessary to take lengthy and expensive detours. Add to this the long application processes for visas and expensive fees and you hardly have a recipe for open, cross-border cooperation. However, some have it substantially easier than others.
Talking of the inequality embedded in the bureaucratic travel restrictions placed upon African nationals, Dr Said Adejumobi, the Chief of the Public Administration Section and Coordinator of the African Governance Report (AGR) at UNECAÂ described the situation as âsadâ: âthe reality is that it is easier for nationals of Western countries, who enjoy visa waivers, to enter African countries than fellow Africans,â he said, âRegrettably, it is often a nightmare for most Africans to get visas to enter another African countryâ.
One country is bravely bucking the trend: at the beginning of this year, Rwanda began issuing visas upon arrival to all African citizens in a move that generated widespread debate.
Felix Mutati, leader of the parliamentary opposition and former Zambian Commerce Minister, believes that there is no demand for lifting restrictions. Citing the low intra-African trade statistics, he asks âwe are not trading with each other. So ⊠what are we going to be moving for?â However, despite reporting the 11% figure, the EDA report itself warns that âsubstantial and thriving informal trade ⊠is an indication that intra-African trade is not as low as official statistics suggestâ.
Conversely, Kofi Asamoah-Siaw, the National secretary of the Progressive Peopleâs Party, Ghana, predicts that allowing the free movement of people would âunleash a certain kind of energy that will propel us to get the economic independence that we wantâ. Unlike Mutati, Asamoah-Siaw would not hesitate: âIt can be done in less than a decade and should be done as soon as possible.â
His sentiments echo the call of the Open Borders movement, emerging out of America. Speaking to The Atlantic, economist, professor of Economics at George Mason University and proponent Open Borders Bryan Caplan agreed that, if given the chance, he would âpull the trigger immediately on open bordersâ across the world: âmy conscience wouldnât allow anything else.â
Open Borders activists claim that unrestricted movement of people could eliminate world poverty. Development economist Michael Clemens has carried out extensive research into international labour mobility. His findings suggest that the gains from reducing restrictions on movement âare likely to be enormous, measured in tens of trillions of dollarsâ.
There are plenty of people (economists, development experts and politicians included) with plenty to say against the Open Borders activists. Such a sensitive subject is inevitably bound up with political agendas. However, Dr Said Adejumobi is very clear on his stance against international borders: âour leaders keep the people apart and reify the artificial borders created for us by others. Through these artificial borders, we dehumanise and criminalise ourselves, negating the whole essence of Pan-Africanism.â
With the 2013 African Union Summit dedicated to the theme of Pan-Africanism and the current state of regional movement so confined, these debates will hopefully lead to at least some reform of the African situation.
In 2014, eLearning Africa will be asking how an environment can be created that rewards entrepreneurship and encourages African-born innovation. Surely, at least part of the answer can be found in efforts to open up Africa to Africans.
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African Libraries in the Digital Age: âreaching outside their wallsâ
(First published by the eLearning Africa News Portal, here.)
âI have always imagined Paradise as a kind of libraryâ, mused the Argentine writer Jorge Louis Borges in 1960. Now, fifty years later, most of us are more likely to turn to the Internet than a librarian when seeking information. Archives of books, journals and articles are being digitised and uploaded on a wide scale; encyclopaedias and dictionaries are not only available free-of-charge online but are also populated with crowd-sourced knowledge, making their content more comprehensive than ever before; millions of people are available anytime, anywhere, to offer you just the expertise you need. So, in this digital age of ours, do we still need libraries? Can they still offer us the paradise of discovery and learning that Borges dreamed of? In a dedicated session at eLearning Africa 2013, six presenters were on hand to prove that libraries are both useful and essential to development and education in Africa.
Opening the African Libraries in the Digital Age session, Darren Hoerner, Programme Director at the Bill & Melinda Gates Foundation and session chairperson, suggested that âLibraries are reaching outside their wallsâ. âReaching outâ, changing shape and developing new forms were certainly the recurring themes of the session, as speakers from across Africa shared their experiences and case studies of how libraries in Africa are adapting to the needs of their users in 2013.
The first speaker was Deborah Jacobs, Director of the Global Libraries initiative, who began by making the case for libraries as indispensable âpre-existing community platforms for developmentâ that already possess the buildings, staff and services needed to reach out to their local communities. She highlighted inspiring instances of libraries extending their services far beyond just lending books: in Uganda, the Busongora Community Library provides an SMS service, a radio show and training events to over 500 farmers in the region, whilst in South Africa, young people living in an impoverished area of Cape Town receive ICT training as well as access to further training and employment opportunities via their libraryâs high-speed Internet connection.
Reporting on the status of libraries in Namibia, Veno Kauaria, Director of the Namibia Library and Archives Service (NLAS), shared the success of the Ministry of Education in its efforts to secure the essential development role of libraries in the national agenda. Through negotiations with the Prime Minister, the Ministry won the ability to use part of the its library budget, which was previously reserved for books alone, to buy ICTs, and now all libraries in Namibia employ at least one professionally-trained librarian. âWe told ourselves that we need to be relevantâ, explained Kauaria, pointing to the NLASâs dedication to aligning itself with the national development goals of poverty, unemployment, health and education.
Kuauriaâs point was echoed by Agnes Akuvi Adjabeng of the Environmental Protection Agency of Ghana, who advocated the use of social media and the Internet by library services: âLibraries need to come up and be seenâ, she said, âToday, our readers do not come to us ⊠it is necessary that we take double steps to make use of the resources available to usâ.
New technologies and changing roles also enable libraries to address issues of inequality in education and information access. As the Executive Director of UNISA Library, Dr Buhle Mbembo-Thata has overseen many initiatives aimed at âbridging the digital and learning divideâ amongst users of the library. During the session, Dr Mbembo-Thata explained how text-to-audio Easy Reader devices and mobile library units, equipped with hundreds of thousands of eBooks, eJournals and eDocuments, have increased access to resources for disabled students and those in remote regions. The library also makes use of freely available social media services such as Twitter and blogs to ensure students are able to receive the most up-to-date information on library services.
Digitisation is revolutionising the way the UNISA Library works: this year, for the first time, Dr Mbembo-Thata revealed, the libraryâs âeBudgetâ has overtaken its print budget. And what of the library staff themselves? Along with computerised stock management and state of the art self-service systems, these new technologies have freed up the time of library staff, who are now able to dedicate themselves to providing the best possible service to the libraryâs many users.
Henk Van Dam, Project Officer for Capacity Building at the Dutch Royal Tropical Institute (KIT), shared his experiences of working with libraries in Mozambique and Ghana and described the multifaceted role of the 21st Century librarian as he had come to see it: âan information professional, broker of knowledge and teacher, all in oneâ.
The role of libraries in years to come is clearly one that will continue to change but, with over 230,000 community libraries located in developing countries alone (click here to view a comprehensive map of community libraries around the world produced by Beyond Access) and many more attached to universities, hospitals, museums and other institutions, the power of libraries to implement change on a global scale should not be underestimated.
(First published by the eLearning Africa News Portal, here.)
âIn rural South Africa, a man arrived at the local hospital with the classic symptoms of heart failure. All that was needed to confirm the diagnosis, and decide upon an appropriate treatment, was one test. The first attempt to carry out the test was foiled by broken equipment. When a replacement device was found the doctor on duty discovered it had run out of paper on which to print the results. Unable to provide the patient with the vital test he needed, the doctor had to send the patient home. A few days later, they received news that the man had died. This patient died because someone forgot to order more paper.â
This was a story told by Rebecca Harrison, Programme Director of the African Management Initiative (AMI), during the Wanted: Massive Numbers of African Managers and Entrepreneurs session at this yearâs eLearning Africa conference. This man had died, Harrison explained, not as a result of medical complications but of managerial negligence; âmanagement mattersâ, she went on, âbecause it underpins big issuesâ.
As a counterpoint, she also shared an example of good management having great outcomes in her recent personal experience of adopting a child: âPeople say that the process must be awful, but for us it took just three months, all thanks to a great manager. Through her hard work, she saved our little boy from a lifetime in careâ.
Outlining the current situation of management training on the Continent, Harrison revealed that, currently, there is only one business school per ten million people in Africa, the majority of which fail to provide the quality teaching found elsewhere. In Africa, she explained, âin-house training is limited, the private training market is patchy, SME support is unsustainable and good role models are scarceâ.
The African Management Initiative has set itself the ambitious goal of creating one million effective, professional and innovative African managers by 2023. To do this, the Initiative aims to entrench good practice by building a virtual community of effective managers and produce free online content for local peer learning and on-the-job training. In addition, the AMI will launch the first ever African management MOOC, in response to widespread demand from their users, on June 17th, 2013.
Speaking of the attempts in Egypt to release the vast potential of the local workforce, Ahmed El-Sobky, Head of the Technical Office at the Information Technology Industry Development Agency (ITIDA), pointed to the necessity of encouraging an entrepreneurial spirit on the Continent, referring to the innovation strategy announced in Egypt in 2008, which set in motion efforts to encourage students in early study to be innovative entrepreneurs.
Horst Weinert, Managing Director of Festo Didactic, gave participants an insight into how he encourages a competitive, entrepreneurial attitude in his students and, in doing so, equips them with skills and a realistic hope of employment. By combining hands-on laboratory work using hardware that reflects current industry standards, with interactive eLearning programmes and competition-based projects, Weinert found himself leading a class of inspired, self-teaching students. âWhen the exams came round,â he beamed, âthey knew it all! Half of them had jobs secured before the left, and the top five students left to set up their own companies, creating more employment as they did so.â The key behind these amazing results was the focus on competition and the blended use of eLearning, Weinert explained, which enabled the students to find things out for themselves and allowed the teachers to become âfacilitators, rather than pushersâ.
The recurring theme of the session continually returned to the skills gap between what industry needs and what current education systems supply. Ahmed El-Sobky highlighted the challenge faced by Egypt, where more than half a million Egyptians have enrolled in the countryâs Universities: âEgypt is trying to convert this into a highly-qualified workforceâ he said. Hopefully the innovative, industry-led initiatives shared in this session, and the growing clamour from across Africa for education to reform and address the modern demands of employers will ensure that this is a challenge that can be met.
More Than Meets the Eye: In conversation with Mark Kaigwa
(First published by the eLearning Africa News Portal, here.)
Mark Kaigwa is a digital strategist, consultant, speaker, writer and self-proclaimed âpower networkerâ. Nairobi-based Mark makes it his business to keep absolutely up to date with the developments of the technology and communications sectors and uses his expert knowledge to help businesses, start-ups and non-profits to launch into the thrilling environment of African entrepreneurialism. Ahead of his keynote speech at eLearning Africa 2013, we interrupted his busy schedule to get some insider tips from the very heart of Kenyaâs thriving technology scene.
So, what makes Africa buzz like nowhere else? Kaigwa has no doubt about the answer: âThe one central point that everything revolves around is the mobile phone." Currently standing at 750,000,000, African mobile subscriptions are set to hit one billion by 2015.[i] âThe role that [mobile] plays in accelerating or changing the landscape for people is the most important part of the equation ⊠mobile penetration is one of the things that distinguishes this market.â
One of the most globally known mobile success stories to come out of Africa in recent years is M-pesa, Safaricomâs mobile-phone-based microfinancing and money-transfer service. Kaigwa himself has spoken widely on the M-pesa revolution, which saw Kenyans transferring an average of US$1.4 billion each month in 2012.[ii] M-pesa is an innovative answer to specific African circumstances and a great story of Kenyan tech success. So, whatâs the next big thing?
Nairobi has been creating an international name for itself as a hotspot for game-changing initiatives such as the iHub, m:lab, and Nailab, and this, says Mark, is indicative of where the Continent is headed. â[Mpesa] is owned by a large corporate organisation ⊠so itâs not the best example of what innovation looks like. Innovation doesnât necessarily happen in the corridors or boardrooms of organisations like Safaricom: We should expect and anticipate innovation from the hubs, labs, and accelerators.â
Although there are many fantastic projects out there, Mark insists that the real story is an atmosphere of change with a unique African context. âIn the seven years that M-pesa has been around, weâve seen a transformation thatâs led to an influx of incredible talent and the entrenchment of user-centred design here. Now people donât come with preconceived notions and a blueprint made in Boston or San Francisco.
âWe have hundreds, if not thousands, of pilot projects: health, manufacturing, 3D printing, education ⊠you name it. Some last a year, two years, or three years, and some are past proof of concept â saying âyes, we can scale thisâ. The more you have an atmosphere where things like this are happening, the higher the likelihood that youâre not going to get an M-pesa, but something greater and possibly in a field or sector that needs it the most.â
Mark points to the two sides of the famed Kenyan tech scene that are contributing to its high profile. âThereâs the organic side, and then thereâs the more high-level side. The Kenyan tech scene, Africaâs so-called âSilicon Savanah-to-beâ, is a promising market, but we have more than meets the eye.â
The construction of the Konza Techno City, the Kenyan governmentâs focus on ICT and local content, and sustained efforts to raise support and encourage large businesses and blue-chip companies to come into the country are only half of a bigger picture. [Read more about Kenyan ICT policy and leadership here.]
âThe other is the more organic side of the coin, with hubs and labs investing in entrepreneurs and the very early stages of start-ups. Itâs creating an atmosphere where great talent is growing and thriving; good ideas and strong problems are being turned into business opportunities; and investors are finding out what it takes to get involved in an African country.
âPeople assume that itâs more of the high-level stuff that makes change happen. I really believe, though, that itâs the organic stuff, initiated by the community and on the fringes â the stuff that might not have been on the governmentâs radar previously. This is whatâs really going to transform our country and the rest of the East African region, if not the whole Continent.â
Later this month, Kaigwa will be speaking on African self-reliance at the BMZâs (the German Federal Ministry for Economic and Cooperation Development) second Future Forum in Berlin.
What role does he see for international government and investors in Africa?
âThereâs plenty of room, plenty of problems and plenty of challenges that are going to need smart people to tackle them.
âWe are in a very unique place, but you can never stop learning, especially with how far we still have to go. Shared experiences, in both directions, set the tone for sharing ideas and potential partnerships. We can learn what we have in common and what we donât, and I might discover what I have to learn from the Berlin scene, and Nairobi could probably teach Berlin a thing or two as well.
âHowever, sometimes I feel that dealing with governments can be very high level: a lot of handshakes, exchanging of flags and books, and thatâs awesome. But what does the ecosystem have to gain? What are the incentives for a Kenyan entrepreneur to work with a developer based in Berlin? ⊠Is there an incentive for working together and forging partnerships? Whatâs the government doing to make it easier for this to happen?â
And finally, what is the secret behind Markâs prolific personal success?
âIâve understood some essentials about good communication and branding and have taken some of those concepts to invest in my own personal brand by really connecting with entrepreneurs (young and old) and with investors. I set out to meet people and make an impression.
âThe exposure part has been a continuous experiment. Nothing is written in stone. History is ahead of you, and itâs up to you to make it. With this mindset, there is no problem with making mistakes. Fear of failure and rejection is diminished because no one else has set the expectation for you to fall below. You set your own expectations.â
Mark Kaigwa will be giving a keynote speech at the Wednesday evening opening plenary session of eLearning Africa 2013. To find out more about the Conference, please visit www.elearning-africa.com.
Mark Kaigwa on Twitter:Â twitter.com/mkaigwa
www.mark.co.ke