#hr2.0

Wish I was in #truzurich to talk about professional social networks and their evolution during the last years.

As I am managing groups on these various networks, I experienced a shift from Xing and Viadeo to LinkedIn in Switzerland during the last few months.

Seems people who haven't been very active on LinkedIn but rather on Xing or Viadeo are now starting to build their network, get more connections, share content and take part in groups.

To corroborate this, Google Trends shows a stagnation in searches containing Viadeo & Xing but a rise in searches containing LinkedIn.

Compared to the extremely high levels of creativity and innovation that are found in marketing and product branding, the sourcing aspect of corporate recruiting would have to be given a grade of “F” when it comes to creativity and trying new sources.

Here is a list of 20 creative sourcing methods that proved to work, including Talent Communities.

Via Scoop.it - Talent Communities

Not all talent communities succeed equally. The most effective communities are micro-talent communities which are built around a common theme – a large corporation, selected industry, university, or geographical location.

Via Scoop.it - Digital marketing & social media Great article on Forbes with 2 major obstacles to talent communities creation by companies:

First, a fear that companies will try to engineer communities into existence when their value lies in their authenticity. As these communities develop organically, savvy companies – having tossed out the marketing façade – will reveal their culture and establish relationships, on an equal footing, with potential hires.    

Second, an environment shapes the type and quality of interactions that take place there. Social media is no different. To truly foster a forum for connection and sharing, internet architects will need to design talent communities with these goals in mind. Jonathan Harris says: It is often called the social web, but “garrulous web” might be more appropriate. Yes, there is more social communication now than at any other time in the history of the world, but much of that communication is chatter…there needs to be a place for deeper, longer-lasting communication too…we need to take responsibility for the types of behavior those spaces are likely to encourage.