Apr 28, 2020
Hello! Is there any standard pricing structure for illustrating for a brand's social media?
We get a lot of questions here about price lists and such, and the problem with price lists is not that IT’S A BIG SECRET (which is what everyone thinks) it’s just that pricing is complicated. It’s a Venn diagram of what size the company is, how experienced you are, and how much time there is to do the job. That’s why we can’t spit out prices easily, and why all “Standard Pricing Manuals” never really help all that much. There’s too much variation. If I knew what company it was, what your work was, and what the deadline was, I could ballpark you a number, but we can’t just toss prices out into the void, they’re not really useful.
—Agent Moneypenny
