#hapify

We tweet our favorite links, "like" blog posts all over the web, and click hearts and thumbs to provide feedback in just about every social platform today. But what about out in real life -- how can you measure the things in your personal life that actually make you, well, happy? Redscount Ventures is looking to provide just the tool to do so, with the beta launch of its new application, Hapify.

The iPhone app combines similar functionality to Twitter, Instagram, and Foursquare, providing space for users to take pictures and add notes and location information about things that make them happy. This isn’t an application for complaining or sharing news, but for tracking personalized information. As of now, the app creates a timeline of your happiest things and shares all the content being pushed by other users, eventually adding a friend functionality in the next build.

According to Red Ventures, the tool enables users to savor the things that make them feel good, building a personal profile to learn about their own happiness. It’s about a self-awareness of identifying one's personal feelings and documenting them. The sharing functionality is designed to allow for greater discover and the inspiration of even more happiness from others. Through the early beta launch, the company shared a few tidbits based on user data so far:

New Yorkers get happy about food

Brooklyn is happier than Queens

Love makes people happier than fashion

Saturday is the happiest day of the week

Downtown is happier than Uptown

People are happiest at 10 p.m.

Draw your own conclusions, and while the data might not be groundbreaking now, a partial goal of the project is to make our smart phone technology feel more human than a status update, as a responsive tool to how we’re feeling. The app launches at a time where a lot of value is placed on the sentiment of consumers in social media. Though it's still early in the project, it will be interesting to see what can be discovered on a personal and user-wide scale of what makes people truly happy and what we’re all willing to share. See more from the Hapify family on Twitter and download the app for your iPhone for free.