How to Sell Your Product Through Email (Free E-book on How to Make Money Online)
There are a ton strategies to expose your product, to do the marketing, but most of the people that starting to do online business, such as affiliate, print on demand (comment if you need more information regarding Print on Demand), or freelancing are neglecting this particular strategy, which is email marketing.
The reason is various, from the unfamiliar with copy writing to lack of time to keep updating and sending their audience email periodically, or simply just don’t have the email list. Well we are going to cover everything step by step here. What you need is a will to follow me, remember, this is a blog, you can always comeback to the each steps, take your time. On this tutorial I will teach you the one that 100% free but need a little bit more effort and the easier one but with a little cost.
100% FREE METHOD
Having a Content on a Landing Page To Get Email List
If you already follow my tutorial and already have a website (you can check how to make a website here https://ricky-kartiyanta.medium.com/how-to-make-your-own-website-and-monetize-it-dff00fcaa2ef) well, once your link has been click, that is your landing page, a page where people will redirect after clicking a link. If you don’t have one simply make a landing page.
How to make the landing page? Well there are a lot of way to make this, one of it called Google site. Google site is easy to learn and 100% free. They also come with premade template for beginners to begin with.
Let’s assume you already have your niche, your product ready to sell to the customer. All you have to do is make a content base on it. I will make an example on diet product.
So once you open Google site, you will notice immediately on the right side there are a tools to help you decorating your landing page. It is really easy to understand what each button do, just play with it.
Simply add your content and remember to give value to it. Don’t just put a bunch on product on the page, instead give real information than put some product on it. How to put it?
Use Image and Keywords. What I mean on Image and Keywords is every image and words that you insert to the page, you can insert a link to it too, here is how to do it, block the word and click add links to it. Same goes to image.
So what links should we put? before you do that, just finish your main landing page first. Than make a second landing page where only subscription is offered. Than insert the second landing page link to a word or image.
This is called Funneling. In simple words means, you filter your audience, who interest, who don’t.
Or if it too complicated, just simply make the subscription form on the bottom of your page by giving Google form link on the subscription words or images. What inside the google form link? Simply ask for their name and email. Once you got their email, save this email as your email list and categorize it based on what they like. Well if you only have 1 landing page, they should be on the same interest, but if you have more that one, don’t forget to categorize them.
But WHY do I need to categorize them?
It simply because every person have their own preference, so send and email based on their preferences. People are highly will give a response to what they like.
So after we get our email list, what should we do?
MAKE AN EMAIL TEMPLATE and SEND IT
How to make the template? Well, you can make it yourself, but I don’t really like it since I don’t have copy writing skills. So what I usually do is, Subscribe to other people website and wait to get their email send to us and modify and insert your product link on the email. After that, simply write it on the Microsoft word or Notepad so you can use more than once.
And that’s it. That’s all you need to do.
Make a landing page
Do the funneling
Have a template
Send the email.
But, there is some note for the free method, you will probably use generic email to send your email marketing. So you just need more effort by sending more email since the conversion rate using generic email is lower than business email address.
Generic email is the email you made using google or yahoo. ([email protected])
WITH COST
There are more ways if you willing to spend some money, like pay people on fiverr, or may be just simply make a website and sing adsense. But what I am going to share with you today is a website to help you with this, called GetResponse.
You can sign in, 100% for free for the first 30 days and if you don’t like it, just simply don’t subscribe anymore.
With the same method with like the free one, this website will help your 10 hours work making your landing page on google site, to 1 hour. I will show you here step by step.
This will be your dashboard once you sign in. Just simply create your landing page.
You will be redirect to template creating page with a bunch of pre-made template that they prepare for you. So, just choose 1.
After you click the next step, you will arrive on the page decoration site. Since it already a good template that you like, just change the information inside.
You can even sell your product directly without email if you want. You can add social media account and your paypal here. Furthermore, they already help you made the subscription button here.
So after you finish make the page, simply preview it, if you like it, than click the next step and you will get to the next page to add your title and some description. This is really important since the title will be your keyword where people look into on search engine. If you want to have optimal result, have a research on your product or simply visit Semrush. This website sell a service regarding SEO (search engine Optimization).
Than click on publish, the other setting, just ignore it first since we don’t have our list yet.
Or if you have your own website but just need to subscription button, click on the create form on your dashboard.
They will help you with a bunch of template
Lastly, make the template for your email.
On this page, you will make your auto pilot email sender. You can choose what will people have on the time they subscribe or when will they get the next email.
Create The email subject and choose a template of the email.
Here is the page when you click “design message”
I will choose the watermelon one to check how good it is.
This is how it looks like on the email. So instead of plain text, now we have more engaging email.
Lastly, publish it after you done with it.
And that’s it. With GetResponse, you will auto-pilot everything, just make it one time and it will work for you.
I also make an e-book on how to make money online, Check it out.
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