Campaign Tokens, 1860 & 1864
During nineteenth-century presidential campaigns, small metal tokens that could be carried in a pocket or sewn onto a jacket provided individual voters with a simple, inexpensive way to advertise their support for a candidate. Many tokens simply featured a profile of the candidate on one side and a patriotic imageāthe āpresidentās houseā or a flag or an eagleāon the reverse.
But some tokens carried a more specific campaign message about an issue or idea. Here are some examples of āissueā tokens from the Lincoln Financial Foundation Collection for the presidential elections of 1860 and 1864.
The central issues of the 1860 presidential campaign revolved around slaveryāthe institutionās expansion into federal territories, the right of slaveholders to transport slaves into free territory, the status of escaped slaves in the free states, the requirement that citizens of free states return escaped slaves to their masters, the status of free labor in a slave society. Campaign tokens like these expressed the voterās stand on those issues.
This copper token features Lincolnās profile, name, and birth date on the front, and proclaims the Republican position on the slavery issue on the reverseāāNo More Slave Territory.ā
The front of this brass token displays only the candidateās profile and name. The reverse delivers the message: āThe Peopleās Choiceā is Lincoln and Hamlin, who stand for āFreedom & Protectionā (that is, protective tariffs).
This brass token supports āHon. Abram Lincoln,ā who is pictured on the front and touted on the reverse as āThe man that can split rails or guide the ship of state.ā Republican candidates for āFreedom & Protectionā are āLincoln & Hamlin.ā
Partisans of Democrat Stephen Douglas could also carry tokens proclaiming their candidateās views. A token bearing a full-face portrait of Douglas on the front states āIntervention Is Disunionā on the reverse, asserting any interference with the institution of slavery will result in national division. The solution is M.Y.O.B.āa message to free soil and antislavery partisans to āmind your own business.ā
Another Douglas token features the candidateās profile on the front and the assertion on the reverse that āPopular Sovereigntyā will assure āNational Unity.ā
The 1864 presidential election was in one sense a referendum on the Civil Warāwould the North continue to fight to defeat the Confederacy, restore the Union, and guarantee emancipation; or would there be peace at any price? The Republican platform supported the warās continuation; the Democratic platform supported peace. Some campaign tokens reflected those stands.
On this token the presidentās profile is surrounded by 34 stars, for the 34 states that would make up a restored Union. (Nevada would be added as the 35th state on October 31, 1864, just days before the election.) The reverse features the American eagle and shield and proclaims āLincoln and Union.ā
This copper token also supports Lincoln and āOur Union.ā
This copper token takes a more aggressive stance. It features the profile of āPresident Abm. Lincolnā on the front and asserts āNo Compromise with Traitorsā on the reverse.
Democratic candidate Gen. George B. McClellan is pictured in uniform on the front of this campaign token. The reverse proclaims āThe Union Must and Shall Be Preserved,ā though the terms of that preservation are unclear.















