@hoodrichuk is a Birmingham based streetwear brand, founded in 2014 by Jay Williams. Now a nationally renowned name, HoodRich had humble beginnings, starting in a bedroom from a £200 investment which covered the cost of 30 t-shirts. By 2018 the brand was picked up by @footasylum and then @jdsports in 2019, cementing it's position amongst the heavy hitters in the UK streetwear scene. Tbh when I think of HoodRich I don't think of an "up and coming" streetwear brand, probably because of these huge partnerships and the recent commercial success it has achieved. Nevertheless, Jay Williams has made it clear that he aims to bring the brand to an international level, which I look forward to seeing💯 #FumezTheEngineer #UnknownT #50cent https://www.instagram.com/p/CV6vyWtI5va/?utm_medium=tumblr
