#friday highlight

Apart from that, it was a really fantastic episode.

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The Aero rim, the original, we've mentioned it before but with J-Bolt's new project and listening to him consider rocking some 27" Aero's on it topped with a local shop exploring options for a customers fixie conversion, it got me thinking how sweet of a rim we have to offer in the increasingly elusive 27" wheel size. Maybe the Aero isn't your cup of tea, no worries, we've also offer two other rim selections in the 27" size: - For a stock replacement for your Schwinn World Sport look no further than the Twin Hollow [below, left] with 32, 36, and 48 hole drillings. -Maybe you're looking to beef up an old bike to start touring or spend a week over in Iowa for RAGBRAI, we also offer the Dyad[below, right] in a 27" with a drilling of 48 holes. All this to say, we've got you covered. As with any of our rims, they can be hand-built to your custom specifications and desires.

It's getting to that point in the year, where both roadies and mountain bikers start looking towards the next season. Not necessarily 2011 but that rogue season that somehow brings both segments of cycling together in a joyous union; that is Cyclo-cross. In what can only be seen as a huge year for us in the cyclo-cross arena with: - the A23 rim and wheelset making the cross over from the crit circuit to the mud and barriers - a brand new cross specific rim set to release in the coming weeks - [with the UCI's latest rule change] our road disc hubs are coming into play in a big way. What's so special about our Road Disc hubs? Well, for one they are instock, serviceable, durable and did I mention light? How light? The front road disc hub comes in at 154 grams. The rear road disc hub comes in at 348 grams. We offer the road disc with both Campy and Shimano compatible freehubs. 6 bolt, 130mm spacing in the rear and 100mm in the front, both with sealed cartridge bearings. At this point we only offer this in a 32 hole drilling. Oh, did we mention that the A23 is comes in black 32 hole Non-machined sidewall and Sapim CX Ray spokes, colored alloy nipples are all available? Dare we say, hot wheelset? Yes! For the weekend I'll leave you with the trailer for one of my favorite films on the sport, a must to check out on a rainy day...

Where's the beef? Well, it doesn't get beefier than our Velocity Psycho rim. Robust. Bomb Proof. Stout. Heavy-Duty. Strapping. [Thank you Thesaurus.com] From the McFerrin family rocking them around North America on their tandems to Wonka pushing them to the limit on his fixie; whatever word you would like to use to describe the strength of the Psycho rim, it can handle just about anything you throw at it. This is part of the reason we are sending a set of these built up on 36 hole fixed/free track hubs for the North American Hardcourt Bike Polo Championship next weekend in Madison. We are proud to be a Slayer level sponsor for the event and if it plays out right we'll have a few of the Velocity crew there hanging out watching some polo. We'll also be hooking everyone who is playing in the tournament, they will be receiving one of our can koozies in their player pack, which is important because it's always critical to keep your preferred drink of choice cold before, during and after a match. Get out and enjoy the weekend. Watch the Tour, the World Cup final or if you're in the West Michigan area, join us for some polo on Sunday afternoon.

Get out and ride this weekend! Enjoy it and be safe.

A few months back we did a post on some of our stellar replacement rims: the Twin Hollow, Glider and Triple V. These are excellent choices for single-wall replacements to get you going that have the same precision and quality you expect from us. But it's no secret or surprise that some of us are looking for a stronger and beefier option for a replacement. It's hard to beat the original and ours is the Aero rim. These rounded profile, double-wall rim handbuilt with our replacement hubs, 14g spokes make for a replacement wheelset that serves as another great option for riders who are looking for a s to get their commuter, cruiser, or spare bike going. These are available in silver in a number of different replacement options: - 27" in 32, 36 and 40 hole drillings - 700c in just 32 and 36 hole drillings Both can be built up on our replacement quick release hubs that are available in: - Road [130mm spacing] in a 8/9 Cassette [Shimano] or Freewheel options - Mountain [135mm spacing] in a 8/9 Cassette or freewheel options Let's not forget that matching front wheels are also available. These wheels will sell for around $100 each at your local bike shop. If you're in the LA area, Orange 20 Bikes just ordered a few and will have them next week, stop in and check them out.

MSW or Machine Side Wall or cut sides or even simply silver sides. There are many different ways to call the braking surface on a bicycle rim. However you want to call it, machining allows for a consistent braking surface. If you do a search on the ol' intro-web, you'll find a number of differing opinions on whether a machined surface is necessary or not. One of the many things that sets Velocity apart from other rim/wheel manufacturers is our ability and desire to provide you with a number of different color options. We offer both anodized, powder coated, and image rims to maximize the color choices for your personal style. Outside of our disc specific rims, most of rim are offered in both Machined [MSW] and NON Machined sidewalls. A machined surface is needed if you go with a wheel with powder coated or image rim but not absolutely necessary with the anodized [See Urban Velo]. All this to serve as a lead into a few rims of the many rims that we got in from Australia on Wednesday. We now have a limited number of 32 hole A23 NON MACHINED black anodized rims along with a full run of all the drillings [20, 24, 28, 32, & 36] of machined INSTOCK! As most are aware, the 23mm width partnered with a 700 x 23 tire provides increased control in cornering while not sacrificing rolling resistance; gaining all the benefits of a tubular tire without the hassle of glue, a 'clinch-ular' if you will. Coming in at around 440 grams as compared to the 564 grams in the Deep V, in rims alone it is possible to take around a half pound off of your bike. So whether you are crit racer or one who rocks a fixie. Its hard to argue against the benefits you gain when switching over to the A23. This is a rim that is truly pushing the envelope in all aspects of cycling, as riders are discovering more and more possible applications for it. As always, contact your local bicycle shop for pricing and to get yourself a pair! _ After a short week, it's the weekend again and looks to be a good one. Get out and ride a bit. It's the right thing to do.