#frakta

After teasing a potential collaboration with Off-White’s Virgil Abloh, Abloh has finally revealed his take of IKEA’s iconic FRAKTA bag at Democratic Design Days in Sweden. Made entirely from cardboard with tape placed at the seams, the re-designed tote features the word ‘SCULPTURE’ written on the side, combined with yellow and blue straps to reflect the Scandinavian furniture giant’s classic colour scheme. You can watch Democratic Design Days here, with Abloh coming on at around the nineteen minute mark.

The Hus of FRAKTA - the IKEA luxury pop-up on Oxford Street 💙

The iconic blue bag is celebrated with a one-of-a-kind personalisation station, where you can choose between two sized bags, two initials with either two colours (yellow and blue). And the price is so reasonable for IKEA members - 50p for the medium size and 75p for the large size, including the lettering.

There’s also a shop with limited edition items such as bucket hats, totes and t-shirts which you can purchase while you wait for your bag to be ready (10-20 mins). There’s even a surprise sweet treat if you press the bell 🍭

This absolutely amazing pop-up is on until March too so there’s no rush 🙌

zhijun wang transforms IKEA’s FRAKTA shopping bag into face mask — designboom

Read more at designboom

— by Sofia Lekka Angelopoulou: zhijun wang has transformed IKEA‘s iconic FRAKTA bag into a face mask. the beijing-based designer-artist started making masks in 2013, when his city was first engulfed in heavy smog in winter due to the mass industrialization. together with his partner, yutong duan, he has been repurposing items such as sneakers and bags into masks that…