Is your electrical distribution stuck in 2019? Discover why AI-driven forecasting and "phygital" channels are the essential 2026 upgrades fo

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Is your electrical distribution stuck in 2019? Discover why AI-driven forecasting and "phygital" channels are the essential 2026 upgrades fo

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The current advertising campaign for Havells India, a Fast-Moving Electrical Goods (FMEG) Company, urges customers to #LookUp. The campaign,
The current advertising campaign for Havells India, a Fast-Moving Electrical Goods (FMEG) Company, urges customers to #LookUp. The campaign, which was conceptualised and produced by Mullen Lintas Delhi, is a montage that showcases the legacy of Havells and ties together various instances in which consumers look up to their fans, whether it be for wide air-throw, upmarket aesthetics, Smart Sense technology, or energy conservation. Â