#floristshin

They don’t just arrange flowers. They give shape to emotions that words can’t express.

Every movement is quiet. Every petal is placed with respect. Each stem carries years of experience, each silence holds a message of love and farewell.

In Japan, these floral craftsmen dedicate their lives to honoring the beauty of impermanence — Ichigo Ichie, the idea that every moment happens only once.

This short film captures that stillness, that devotion, and the spirit of those who create beauty even in sorrow.

🎥 Watch now

No money, no fame, no title— only a dream to bring light to a forgotten industry.

They believed in Possibility. They believed in Hanamichi.

🎬 Japanese Funeral Flowers | Hanamichi Story “不可能を可能にした男たち”の記録。 The beginning of Possibility.

The True Story of Hanamichi — “Possible” Was the Beginning of Everything.

When everyone said it was impossible, he and his team created a new dream — turning funeral flowers into something beautiful, powerful, and alive.

This short documentary tells the story of how “Hanamichi,” a movement born from the passion of Japanese funeral flower artisans, transformed an entire industry.

💐 Watch the story here ↓

夢のない業界に、夢を作りたかった。 Because someone had to start.

花道 生花祭壇全国大会。 The story of how one belief created a new path in the world of Japanese Funeral Flowers.

💐 Watch the full story below 👇