And with a swathe of headlines on a new product, the Fisker Ocean (https://www.fiskerinc.com/ocean) and its amazing ranges, it will be on the brand and their chosen partners to properly set out just how robust their data and experience is. For example , the manufacturer suggests on their homepage that ”up to 350 miles” is available with a Hyper Range Battery. And in further support, automotive news outlets are going as far as to say that a 440-mile WLTP test will be used as part of their marketing and branding in the UK (https://www.autocar.co.uk/car-news/new-cars/2023-fisker-ocean-offers-longest-range-any-electric-suv) and (https://www.autoexpress.co.uk/fisker/ocean). And while the Fisker Ocean Extreme is set to be an amazing EV, these headlines and marketing schemes do need to carefully handled as part of managing customer expectations. The Fisker SUV Extreme will arrive in the UK later in 2023, between July and October, armed with a 100 kWh battery configuration that offers 410 kW (or 500hp), 0 - 62mph times of 3.9 seconds and 124mph top speeds. And in terms of “range” expect cold weather to offer 225 miles on motorways and 310 miles in city and urban conditions. However, in warmer weather this will improve to 285 miles and 455 mile respectively. Based on an average, this will mean some 315 miles on a full charge to the UK customer, which is more than enough for most. The 11kW AC charging capability will allow 10 hours and 45 minutes 0 - 100% charging sessions with the 250 kW DC rapid charge capability providing 29 minutes sessions. The Fisker Ocean could be the perfect family SUV for 2023 leasing customers!
