Aug 10, 2017
Coming soon.....✌ #WaqasTheSEO Let's discuss your project: +92-333-2316441 or [email protected]
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Coming soon.....✌ #WaqasTheSEO Let's discuss your project: +92-333-2316441 or [email protected]
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This time, I'm talking about a new tool that I've been using for some time now and which competes with Google Analytics. 🌀It's Facebook Analytics.🌀 It allows you to precisely follow the customer's journey on Facebook and beyond. For example, you can find out if people who comment on posts on your Facebook Page are going to your website. If so, after how long? And in what proportion? You can even find out if they make a purchase or contact your business. In short, you can follow all the interactions these people have on your Facebook Page, your website, and even a mobile app, whether they are organic or paid interactions. With this data and how you interpret it, you can clearly improve your acquisition strategy and gain the upper hand over some of your competitors. Facebook Analytics allows you for example to discover this kind of information: Who are your customers really? 🔰Potential opportunities for conversions and retention thanks to funnels 🔰The evolution of your income over time and the average value of purchase on your website, from one period to another 🔰The overall value of a customer and how much can you invest to acquire a new customer? This information has a lot of VALUE #digitalmediageekeuse #freelanceuse #FacebookAdverts #facebookads #paidadvertising https://www.instagram.com/p/CElvDwEnCKQ/?igshid=eztqritpbfbd
I’m going to share you the thought process I used to get good results with Facebook advertising for my clients and hope you gain some valuable insights and ideas to help you do the same for your clients even if they have: No online reviews. No customer list. No seasoned Facebook pixel. No special offers. No unique selling point (USP) Understanding the target market. I easily deduce it to: Hyper-specific interest targeting. Daily budget velocity. Lead form. Market message match #facebookads #facebookmarketer #facebookadverts #nicheexpert (at Bangalore, India) https://www.instagram.com/p/B_W1bHmHHA8/?igshid=l1fd744d9u28
Here is what I advise you to do: 1) Create a set of advertisements with all of your targeting criteria. Age, gender, location, etc. + target interest. 2) Go to the Ads Manager Duplicate this set of ads as many times as you need. If you are targeting 6 competitors, you will need 6 sets of ads. 3) For each set, just change the competitor page. Eg: one set with Zara, another with Mellora, another with Club Factory, etc. 4) Assign a daily budget. Ex .: 40 INR per day. 5) Let it run for at least 72 hours. This should give you enough time to assess your ad sets. Generally, with a minimum of 100 clicks, you can start drawing conclusions. 6) Eliminate ad sets that don't work. You are not going to spend money on something that is not earning you money, right? 🙂 7) [Optional] Group the pages that have worked best in the same set of advertisements. #facebookadsmastery #facebookads #facebookadverts #facebookmarketplace #facebookadsninja #facebookads101 #socialmedia #digitalmediageekeuse (at Bangalore, India) https://www.instagram.com/p/B_MgPS1HGnk/?igshid=1s8vr6big6ipl