Toxic Tours
I had the great privilege of teaching in Egypt for one year. The country is exemplary in both spirit and resilience.
There are many things in Egypt that seem unorganized , nay- chaotic, to the Western eye. But many are following age-old systems- garbage collection among them.
Cairo’s population is around 18 million; half of Canada’s population crammed into one city. Among their citizens are the aprox. 60,000 garbage collectors, the Zaballeen, the mostly Coptic Christians who walk the streets with carts and donkeys to haul the garbage back to their home; aptly named Garbage City. Here they sort, recycle, and up-cycle goods to re-sell for use. Clothing turned into rugs and bags, cans turned into lamp shades, toys- I’m sure my friends in Egypt could add volumes to this list.
Read more about these incredible people and part of their story here.
Toxic Tours
When you think of sight-seeing in Egypt, I imagine the Pyramids come to mind- not walking through a city of garbage, swarming with flies, odour and side-stepping sludge. But this is a tour that that the Zabaleens offer to explore one of the underbellies that supports the day-to-day functions of this metropolis.
These tours are an example of solutions focused communication. In Greening Communication, Tema Milstein explores the idea of “toxic tours of environmentally, racially, and socio-economically marginalized communities” and how it “open[s] up possibilities for critical and unified interpretation and advocacy” (Pezullo, 2007).
Indeed, without the tours that the Zabaleens provide, a lot of their very important service would go unnoticed. Further, when the government decides to make changes that affect them adversely, this marginalized community has a larger community to reach out to to advocate with and for them.
See: Garbage Dreams; a Documentary
The award winning documentary above drew world wide attention to the plight of the Zabaleens. Re-thinking how we communicate changes the dialogue around these issues.
Resilience in Recycling
While you can find the many up-cycled products that they produce (rugs, toys, lampshades, bags, etc... etc...) at fair-trade shops, or not-for-profits, the tour industry brings the customer right to their door to peruse and purchase their wares.
I believe this story is an illustration of how local actions can have global, and unforeseen positive impacts. There are many more stories like this out there. Would you like to share?













