#electronzero

If you weren’t on the iPhone platform way back when, backgrounds could be either black or black, and Skeuomorphism was all the rage. Crazy times!

This is a good way to showcase our ideal methods for design that we’ve used since these early days, particularly for iPhone.

Design against the real environment. When we design, we try to very quickly test the design against the environment where it will be shown.

Make variations. Generally we want to make 3 great variations, and keep making variations until we are ready to decide.

Text is part of the design. What if we decided to call the App “ElectronZero” but when it was rendered on the iPhone the label was “Electr..ero”?