#effectivewebsite

There are Affordable Website Designing business elements that need to be analyzed and understood thoroughly while designing any business website. Professional website designers provide you with a range of services that include development, design, promotion and branding, offline and online marketing, and customer retention through tools that enhance the customer experience.

Continuing on with the LinkedIn Learning course on Launch Strategy I focused in on research on tips and useful advice on what makes a website effective:

My website is an important piece of my digital strategy as it serves as:

A gateway to gather information

An opportunity for a visitor to discover what makes your brand unique 

To find the information they’re looking for about my app.

The better your marketing, the more visibility your website has.

How to ensure your website experience is good enough

My website needs to be:

Simple

Well thought out

Highly functional

It should be intuitive & eliminate any & all barriers, so your visitor can accomplish their goals effortlessly.

In our marketing strategy, we’re aiming for shared value & its the same with my website. My business goals & the needs of my target market should overlap.

Design your website to appeal to your target market.

Once my websites designed I’ll ask the following questions to ensure its a high standard:

Is it mobile friendly? - Always design with mobile in mind.

Does my website load properly in all modern web browsers?

Does my website answer all the questions my users may have?

Is your website reflective of your brand? - Within the first couple of seconds, a user is going to decide how the site feels to them. I need to ensure my brand is carried through. Make sure my logo, tag line & the colour scheme all reflect my brand accurately.