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(Stay with me, this is important stuff!)

You may have heard of the new EU law that has been designed to protect online privacy. It’s known by a lot of people as the Cookie Law.

Nearly every website you visit will use cookies in some form, and they’re mostly there to help give you a better experience on a site. But some people aren’t always happy for websites to store information without their permission. So the Cookie Law is to make sure that your visitors know what cookies your website is storing in their browser and what they do – giving them the choice to enable them or not.

Here’s the lowdown on cookies, and how they’re used Cookies are small files that store information in your browser about websites that you visit. They act like a piece of memory between each page or visits to help give you a better experience on a site.

They’re quite common too – most websites capture stats about visitors, using tools like Google Analytics, and most of these tools will use cookies to do so. If a website includes a feed from a social networking site such as Facebook or Twitter, then they may also use them in order to display the feeds, or related content on the site. They can also be used to display more targeted advertising, using tools like Google AdSense.

As well as using cookies for website statistics and social feeds, we use cookies on our sites to remember things like when a visitor logs in or when they add a product to their shopping basket on an e-commerce site.

Now, what do I need to do with my website? The most important thing is that you find a way to get consent from your visitors to enable cookies on their browser.

Due to the cookies that we use being un-intrusive, a requirement is that our clients’ sites have a Cookie Policy statement, informing visitors what the cookies in use on the site are. We suggest that you create it as a page within your website footer so that it appears on every page.

You can download our standard Cookie Policy statement here.

If your website includes any third-party integration, such as ticketing solutions, you should consult with them separately and include any further cookies used by them in your statement.

Some websites, which use more intrusive cookies, for example where information is sent to an advertising server in order to display targeted advertising, are advised to have an opt-in area of their site where visitors are asked to accept cookies.