Do it for the Vine!
Annie Park from Mashable recently interviewed Vine user Dylan Blau. If you are active on Vine, you have probably seen some of his work. This 20-year-old stop-motion animator is famous for making extraordinary CGI-free Vine videos, often with basic material like clay and paper.Â
His most proudest Vine creation is his Sherlock Homes "The Detective."
 Amazing right? And it is all done straight from a smartphone without any programs. Dylan calls all his vines the "All Natural Vine."Â
How much work actually went into this production? Here are some pictures from behind the scenes:
Dylan's creative process is really well organized with a lot of planning and editing. He often thinks of something and then adjust the details again and again until he is satisfied with the whole concept. He storyboards by sketching out his ideas on small squares that represent each frame. As you can see, his process is well thought out for this creative Vine. But did it go to waste?
With all this hard work and time that went into creating this Vine, the Vine alone only received 7009 Likes, 3189 Revines, and 202 comments, for which if you are a "Famous Viner", isn't a lot. Dylan only has 18.2K Followers. One could only say, "He did it for the Vine," meaning he went through all of this work and out of his way to create a Vine for it.
But is Vining without preplanning more effective? I think so. Without thinking too hard to create a Vine, these Vines can be a spur of the moment, one in a life time reaction that could reach great heights with follower and to build a fan base.
According to Rankzoo, the top ranking Viners are Nash Grier with 6.4M, KingBack with 5.6M, and Brittany Furlan with 5.4M to name a few. But currently, my favorite Viner goes by Princess Lauren, rank 23 with 2.5M Followers. Her Vines are not planned at all, but more of a spur of the moment, she has balls to do that, and to record a reaction. With this method, she really did do it for the Vine.
  Takeaway: Vine likes spontaneous/serendipitous awe and not overly produced/planned awe. Vine creativity can be planned, but it is more entertaining and funny being creative when it is in the moment. Viners who over produce may come off as thinking too hard and it is a 6 second of capturing attention. After that 6 seconds, it is onto the next Vine and that two weeks spent on making one Vine could have been translated into making more spontaneous Vines.Â
