#dontlosethesale

Stop Making Assumptions and Start Asking Questions

When someone goes to a ballroom dance studio and asks about lessons, we assume they need to learn to dance.  That could be, but it’s not a given.  How will you find out what they’re actually looking for?  Don’t fall into the trap of selling all the benefits of dancing when they only have one thing in mind.  And, if you want to know what that is, stop making assumptions and start asking…