Havenât booked your fall and winter advertising? Better act fast
Dockside may be best known for our summer publications, but we certainly donât shut down when Labour Day comes. In fact, we have four great publications coming out between now and Christmas, each designed with a different audience and advertiser in mind.Â
If youâve not booked yet, better act quickly: the deadline for the first of them is this week, and the rest are just a few weeks away.
Central Ontario Business
If you rely on B2B sales, then you absolutely need to be in Central Ontario Business. Itâs the regionâs only B2B magazine, a chance for you to get your message in front of 15,000 businesses throughout Simcoe, Muskoka and Southern Georgian Bay.
Many of our clients find that being in Business acts as a form of networking, a chance to make their elevator pitch, but to do it to thousands of people at once. Distribution begins on October 19. Thereâs even a chance to do some face-to-face networking, with a launch party at OfficeInc! in Barrie.
We have space for one or two more clients only in this issue, but only if you call today. If thatâs too short a timeline for you, donât fret â weâre already working our next edition.
Dockside Winter
All the powerful impact of our summer Dockside editions, but with winter distribution. 25,000 copies are hand-delivered to high-end homes and winter chalets from Collingwood and Blue Mountains to Barrie and Innisfil and up to Muskoka.
Dockside Winter has category exclusivity, just as our summer magazines do, so call to see if your category is still available. Booking deadline is October 19.
Food, fun and festivities
Flavour started as a food and beverage publication has expanded its focus. Now subtitled Food, Fun and Festivities, Flavour captures all the exciting things to do in this region.
This is the place to let readers know about day-trips, destination retail, party venues, winter activities, and, of course, restaurants, bars, and food and beverage creators. Circulation is 15,000 copies, delivered with Dockside Winter. Booking deadline is October 19.
Real estate and more
Want to showcase your best real estate listings? Then Listings magazine is the place to be. Delivered to high-end homes throughout Simcoe, Muskoka and Southern Georgian Bay, itâs the perfect showplace for cottages, homes, chalets and commercial properties.
If youâre in a real-estate related business â moving, or home staging or other services needed by people who are moving â then we have a limited number of spots available for you, too. Booking deadline is October 19.
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Dockside Business, the regionâs only Business-to-Business magazine, is back! This B2B Magazine showcases businesses from across Muskoka, Simcoe County and Georgian Bay with the same vivid photography and solid writing and creative designs you know from our flagship Dockside magazine.
Weâre delivering 15,000 copies to business owners â a captive audience ready to make decisions on the coming yearâs fiscal budget.Â
Want to stand out from the crowd and reach other business owners across Central Ontario? Give us a call.
Distribution begins October 19.
Melanie Marshall for Muskoka
at [email protected] or 705-681-0709 Ext. 229
Jacklynn Tregunno for Georgian Bay
at [email protected] or 705-681-0709 Ext. 231
Networking can be a powerful business tool if itâs done right, but it can be time consuming. By understanding why networking works, though, you can create marketing materials that let you tap into some of the benefits of in-person networking while reaching thousands of people at once.
According to psychologists, the main reason networking is effective is because people like to work with those they know. We instinctively feel that knowing something about a person â even just knowing what they look like â makes them more likely to be trustworthy. Itâs the same reason celebrities can get elected despite having no political experience: weâve seen them on screen, so we feel we know something about them.
Networking events serve to make those connections. Two people meet at an event, learn a bit more about each other, and find a point of connection. Even the simple act of attending the same event can increase your comfort level and make it more likely that youâll be able to do business together.
The problem is that you only have time to attend so many networking events and still run your business. Which is why we created Dockside Business magazine. Itâs the regionâs only business-to-business magazine, a virtual networking spot where businesses can market themselves to other business owners.
Using strong photography, solid writing and creative designs from our expert team, Dockside Business lets business owners promote their services, skills and talents to an audience of their peers in Muskoka, Simcoe and Southern Georgian Bay. A Dockside Business feature lets others learn about the things that set you apart from the competition. And by putting a face to your business, it lets your customers feel that youâre not as much of a stranger.
The results have been impressive. âI had several new clients contact me after reading my Dockside Business spread,â says Will Hicks of D2DB (Dare To Be Different). âThe overall quality of Docksideâs publications engages readers and helps grow your business.â
Dockside Business is hand-delivered business owners throughout the regions, with members of our team going door-to-door in all key commercial and industrial areas of your market. Additional copies are mailed to businesses, and others are distributed at key pickup locations, to ensure maximum market coverage.
Itâs similar to the approach taken in our flagship Dockside magazine, but with a B2B focus. âFor every dollar spent with Dockside Magazine/Dockside Business we had over five dollars of direct revenue,â says Chad Gilchrist of Roll-On Painting. âWhen the magazine comes out, the phone calls and emails donât stop. I thought print advertising was dead... I was wrong. Dockside works wonders.â
Sales deadline for the fall edition of Dockside Business is September 28. To chat with one of our fabulous sales people about participating, please contact:
Melanie Marshall for Muskoka at [email protected] or 705-681-0709 Ext. 229.
Jacklynn Tregunno for Georgian Bay at [email protected] or 705-681-0709 Ext. 231.