#dnaindia

What was your inspiration behind starting LiveHealth.in?

While working with a Pune-based EMR company that creates medical records of patients, I found that patients wanted their records online. The company also assured them that they will introduce such a facility soon, but hasn’t provided anything yet. It was here that the idea of fixing this entire broken process clicked and LiveHealth.in happened. Since the introduction of our beta version, our aim is to work with medical practitioners and deliver medical records to the patients’ phone directly, providing an eco-system advantage.

What is it all about?

LiveHealth is an experience driven input system which aims at changing how health care system interacts with patients. This venture hit the markets in 2014. In India, despite of having automated machines, most of the medical processes are still paper based. Nobody has yet been able to bring all these on a digital platform; this is where LiveHealth comes in picture. It is basically a platform that brings doctors and patients on a single platform, thus making interaction faster and easier. It provides a life-long storage for your medical records, a list of medical practitioners to look out for and interact with the one suitable, health packages etc. We started as a bootstrap, but now we have introduced our app.

What challenges did you face starting LiveHealth?

Our major challenge was to gather the best expertise. Initially we faced a lot of problems, for not being from the medical background. We consulted a few doctors, visited diagnostic centres and tried to understand the process and we are still learning and evolving. We worked together with doctors and tried to understand the problems patients faced, thus finding a solution together. We developed a cloud-based system to which the diagnostic equipments were interfaced. We are also applying for a patent which allows remote interfacing. All this was possible because of our hard work and co-operation of doctors.

Why is LiveHealth service not open to new users?

Currently it is a closed loop for old users. The reason for limiting our service to our previous regular users is that we aim at providing qualitative services to our users. But, we are in process to make it available to new users by January 2016.

How do you aim to bring a change in the health care system through your venture?

We are connecting the health care provider and the patient on the eco-system. The medical equipments are integrated with LiveHealth interface that sends reports to the doctor’s phone and back to the patients with recommendations. Thus, we make a difference as immediate reports are sent to the patient’s phone, thus saving time and hassles of travelling.

Where does the revenue come from?

The major medical processes of our health care providers, from billing, diagnostic equipments, reports etc are interfaced with our database. We have a revenue model; you can say a flash model. It is a monthly subscription model for medical health care providers. We charge them for providing the exclusive services for proper analysis, customer benefits and interaction.

Abhimanyu says that he lives by these two thoughts:

"To think creatively, we must be able to look afresh at what we normally take for granted."- George Kneller.

And a classic thought we all live by at Livehealth is ‘Don't compromise’ - Steve Jobs.

DNA, Pune