The Transformer Bag thatās equally suited for Rough and Fine places
Because life is like that. You may well now be at a construction site supervising a project, at a gym, working out, or just commuting in the urban jungle⦠and, in just under an hour, you may need to be at the bank dealing with an important issue, meeting a potential new client, or signing an agreement with a new partner.
Thatās why the Austin was created: to let you be in formal and informal situations with a convertible case thatās a backpack in any informal environment and which quickly converts into an elegant briefcase to match a formal environment.
I did it because, as a business person in the construction work, I had to be a chameleon: at 3:00 I was at the project site checking up on things and trying not to get too dirty in an obviously rough place, with dirt and cement everywhere, and where it would be absurd to be with a briefcase, and at 3:45 I had to meet the manager at the bank, where a financial matter important to the project had to be dealt with, and where I couldnāt show up looking like I had come from a controlled demolition with a backpack that didnāt make me look business-focused enough.
Whether you like it or not, thatās life. The way you dress and present yourself, namely when it comes to your accessories, matters to how everyone else ā namely your peers and other stakeholders in your industry ā will see you and do business with you. So I created the Austin because this is the kind of Transformer Bag that I needed, and that you are likely to need as well.
After all, since none of your busy days is linear and you need to adapt to different situations throughout each journey, how else can you transition between a casual and a classy style in less than a minute? Well, with the Austin, you can.