#cwhite

Ricardo Avedon

Richard Avedon was an influential American photographer of fashion and fine art. His famous portraits of icons included Marilyn Monroe, Audrey Hepburn, The Beatles, Andy Warhol, and Arnold Schwarzenegger are outstanding. Richard Avedon, an American photographer, was best known for his fashion world work and minimalist portraits. He first worked for the Merchant Marines as a photographer, taking pictures of identification. He then moved to advertising fashion, shooting for Harper's Bazaar and Vogue, demanding emotion and movement from his models, a departure from the tradition of motionless photography in clothing. With his surreal and provocative fashion photography and portraits that held the souls of some of the world's most important and enigmatic figures, Avedon widened the genre of photography.

Platon (Antoniou)

Platon was born in London in 1968 and raised in the Greek Isles before his family came back to England in the 1970s. He attended St. Martin's School of Art and was awarded an MA in Photography and Fine Art at the Royal College of Art after earning his BA with honors in Graphic Design. Platon developed a special relationship with Time magazine after shooting portraits for a number of international publications including Rolling Stone, New York Times Magazine, Vanity Fair, Esquire, GQ and Sunday Times Magazine, producing over 20 covers. Platon is a portrait photographer who specializes in celebrities and politicians. His style is very distinct because his photographs have a very bold and graphic look within each model he has photographed.

Herb Ritts

Herb Ritts began his photography career in the late seventies and gained a huge reputation as an art and commercial photography master. Ritts has also produced popular advertising campaigns for Calvin Klein, Chanel, Donna Karan, Nike, Gianfranco Ferré, Gianni Versace, Giorgio Armani, Levi's, Pirelli, Polo Ralph Lauren, and Valentino, among others, as well as images and editorial style for Vogue, Vanity Fair, Interview, and Rolling Stone. He directed several popular and award-winning videos and advertisements of music from 1988 onwards. His fine art photography was the focus of worldwide exhibits, with works found in many significant public and private collections. Simplicity allowed his images to be read and instantly felt. His work often challenged traditional gender or race definitions.

Colorshine Sunrise (white bg) Emotes Sized 150x150px

Clean White - Evaluation

Initial Selections + Edits (Digital)

These are my initial three selections and edits, right now the first one is my favourite as I really like the square format and the facial expression of the model. In terms of editing done to this image, I cropped in to make the square format, I converted to black and white in camera raw, and filled in the background to make it a clean white colour as I had gotten my settings wrong whilst shooting.

The second image was edited the same as the first image excluding the crop because I don't think this image would look good in a square format. I filled the background to be a clean white colour and converted the image to black and white in camera raw.

The third image is probably my second favourite, I was drawn to it by the facial expression of the model and after editing it I think it suits the square format. Outside of the crop I edited this image so that yet again, it has a clean white background for the same reasons and the previous two images. I also converted it to black and white in camera raw.

A picture of David Bowie, taken by David Bailey, in 1982. The model fills the frame and therefore he is the focus of the picture, the plain white background has also contributed towards this as it means there is nothing to distract you from the model. The catch-lights in the model’s eyes cause them to stand out which helps create a connection between the person looking at the picture and the model. Bailey makes effective use of a Rembrandt lighting setup(triangle under the eye). The square format really compliments the image and the models pose helping to make this a better picture. The shape of the models hat almost creates a frame around the top half of their hat drawing your eye to it. There is nice contrast in the image making the details in the model’s face stand out.

A photograph of Jack Nicholson, taken by David Bailey, in 1984. There is a strong contrast in this photograph between the models clothing and the clean white background which causes the model to stand out from the background.  The catch-lights in the model’s eyes draw you to them contributing to a sense of connection between the person looking at the image and the subject of the photograph. The model is sitting face on, making eye contact with you which also contributes to the sense of a connection between viewer and subject. The model’s expression is effective because it is a slightly unnerving smile which is somewhat uncomfortable to look at yet despite this it makes you look closer as you want to understand the expression and what he is feeling.

This photograph was taken by Richard Avedon. The model’s eyes in this photograph are beautifully in focus, showing lots of detail. This sharpness in the eyes instantly makes them the viewers focus and therefore creates a connection between the person looking at the photograph and the model. The catch lights that can be seen in the models eyes also contribute to this sense of connection as they help to draw your attention. The framing of the shot makes this photograph far more interesting than a standard head shot. This unconventional way of framing the photograph and his subject within it makes it stand out as it is something we are not used to seeing.

This is a photograph of Kate Moss, taken by David Bailey. The photograph has a busy composition which ensures that the model is the viewer’s focus. Bailey’s choice of the clean white background contributes toward this as it means there is nothing in the background that can distract the view from the model. The catch lights that can be seen in the model’s eyes draw the viewer to them causing them to stand out and creating a connection between the model and the person looking at the picture. Very messy hair adds a slight sense of humour to the image and makes it more engaging to look at. The model is making eye contact with the viewer and this contributes to the before mentioned sense of connection between the two. This connection makes the photograph more engaging to look at.