As sewn goods manufacturing moved from high-wage labor markets such as the United States and Europe to low-wage labor markets, brands went from being experts in their craft to marketing and merchandising machines completely disconnected from their manufacturing operations. Development that was once overseen by in-house teams with an advanced knowledge of production processes now is performed a world away and managed by contract manufacturers who often place high piece minimums on orders and modify designs to streamline production[...] [...]SoftWear’s technology allows brands to be more agile and able to meet consumer specific demands in a real-time environment. Because SoftWear’s sewbots are priced comparable to the wages of a skilled seamstress in industrialized nations, brands will be able to relocate their manufacturing operations closer to the consumer, further reducing time to market.
