#cucomm17

Prompt 1: As we take our history tour in Stuttgart, look for examples of relationship management. Are there advertisements designed to manage relationships between an organization and its customers? Is there something that is designed for managing relationships between organizations? What about between the government and the people? You can include information that you learn on the tour (this is actually quite a good idea!)

Prompt 2: How is the Mercedes-Benz Arena utilized for public relations? Who are the key publics here, how are they engaged, and what types of relationship management strategies are employed to engage with these publics? Again, using information learned on the tour is a good idea.

Prompt 3 (extended): AFRICOM is the focal point for U.S. military operations and engagement across the entire continent of Africa. How is this entity engaged in public relations? Who are the key publics? Through our tour and through listening to Capt. Asuncion, what did you learn about how the U.S. manages relationships abroad? What could organizations you’ve visited this week learn from AFRICOM? What could AFRICOM learn from other organizations?