Best CRM Integrations for Marketing, Sales, and Customer Support in 2026
CRM integrations connect your Customer Relationship Management system with other software applications used across the business. These integrations allow different tools to share data automatically, eliminating the need for manual data entry and reducing the risk of errors.
For example, when your CRM integrates with email marketing software, new leads captured from campaigns are automatically added to your CRM database. Similarly, integrating customer support tools allows support teams to access customer history and previous interactions instantly.
The primary goal of CRM integrations is to create a unified system that enables data to flow seamlessly between marketing, sales, and support teams.
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