#creators program

Nintendo likes to make money. Even before they got in to the video game market, Nintendo was always about low production budgets and high profits. And when I say that, like, all companies are technically about low budgets/high profits, but Nintendo aims for the extreme end of both spectrums.

I’ve mentioned it before, about the story Jeremy Parish told about Gunpey Yokoi and a race car toy Nintendo created: instead of making a remote controled race car that could turn left or right, they made one that could only turn left. They saved money by having a cheaper turning mechanism, and as a result could sell the toy at a lower price, and in turn reaped massive profits far in excess of their competition.

Nintendo has always looked for esoteric ways to get big, easy money like that.

Undoubtedly, Nintendo saw the literal billions of dollars passing through Youtube every month and somebody at the company said “Nobody can stop us from enforcing legal ownership of this content and we’ll make a lot of easy money.”

I doubt there was even any hesitation. That dude probably got promoted to be the head of whatever department he was working in. With a single email suddenly Nintendo’s pockets are being filled with hundreds of thousands, if not multiple millions of dollars every month because they’re claiming ownership of video content they personally did not spend any resources creating.

I can see things from Nintendo’s perspective. A lot of money is changing hands while their products are in the background. It’s like owning a famous location that often gets used as a movie set. Places like that charge fees to let you film there. Nintendo’s doing the same thing with their games.

It’s also an emerging market. Nintendo wants to set a standard now while they still can.

I understand where they’re coming from. But that’s from the perspective of a corporation who has the goal of making money. From the perspective of somebody who either produces videos or watches videos, it’s stubborn, shrewd, and harmful. Nothing about their policy is helpful to anyone but Nintendo. People do the work of spreading information, generating buzz and marketing Nintendo’s games for them, and not only does Nintendo get money from product sales, they also now get paid just for trying to sell us something. They don’t even have to put anything in our hands, they just have to say something that’s buzz worthy and watch Youtube wheel in truck loads of other people’s cash. To a guy like Reggie Fils-Aimé, I’m sure that’s just about as close to literal, actual heaven as it gets for him.

What about for everyone else? Well, now people who run Youtube channels are skittish about Nintendo products. No matter which way they turn, they’re getting a raw deal. Either Nintendo gets most of their revenue, or all of their revenue. It’s like paying the Mafia for protection – you’re paying a protection fee to be protected from the guys you’re paying. Give Nintendo 40% of your adshare or they’ll smash all your stuff.

So the solution is to do less videos on Nintendo products. There’s no money to be made there. Less videos on Nintendo products means less free marketing for Nintendo. Less marketing means less consumer awareness. Less consumer awareness means in the long run Nintendo has to work harder than their competitors, because they’re losing ground on Youtube word-of-mouth. So, in a round-about way, is that really worth it? Only Nintendo can answer that question, but it’s definitely not making them look very friendly to a community that wants to support them but is actually just being antagonized.

#Nintendo finaliza su programa de apoyo a creadores de contenido

Nintendo pone fin a su programa de apoyo a creadores de contenido También ofrece una guía para monetizar contenidos de sus IP más fácilmente en el futuro.

Nintendo ha compartido a través de su web oficial y redes sociales un comunicado donde se anuncia el final del Creators Program, diseñado para permitir a los creadores de contenido monetizar vídeos y retransmisiones basadas en IP de Nintendo.…

Nintendo Ends the Creator Program

Content Creators Rejoice as Nintendo has finally wised up it seems. This has been an issue for a long time which was quite confusing to a lot of creators in which you had to ask permission from Nintendo. It was a frustrating situation having to send footage first for approval. I mean it was free advertising especially when we enjoyed many Nintendo games. Let’s see where we go from here. (more…)

YouTube Just Made It Harder To Earn Money If You're A Small Channel. #Youtube #contentcreators #geeknews #mediaconsumption

You kinda saw that this was coming, right? YouTube, the world’s largest destination for consumption of media has had its fair share of up and downs. The most recent being that whole Logan Paul issue and how they dealt with it all (Poorly if you ask me). But even prior to that, people have been saying that YouTube is becoming undone,  and I tend to agree with that.  So what does YouTube need to do…

Nintendo Creators Program Restricts Live-streaming

Nintendo has recently updated their terms for their Creators Program. They have added a rule that would bar live-streaming for anyone who signed up for the program. Here is the added rule. “Live streaming on YouTube falls outside the scope of the Nintendo Creators Program. You cannot broadcast content on YouTube Live from the account you have registered to the Nintendo Creators Program. If you…

El Creators Program de Microsoft se abre a todo el mundo

El Creators Program fue lanzado este mismo año por Microsoft en busca de impulsar el desarrollo de videojuegos para estudios con poco poder adquisitivo. Una de sus principales bazas es poder lanzar tu creación directamente en Windows 10 y Xbox One.

Desde ya esta iniciativa pasa a ser más accesible, ofreciendo un proceso de certificación simple y abriendo de par en par las puertas de las Store de…