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Build Your Own Professional Community Online
Originally published in Tacitkey.com
The future of building your online community.
Videos are the future of content strategy as most of the videos shared online have more audience engagement rate. According to a research by Insivia, in 2017, 74% of online video will account for online traffic and nearly two-thirds of audience prefer video content. Videos are often said to be the most preferred and beneficial content to build audience database.
Let’s take a look at how videos can help in building your community.Higher engagement among audiences
Most of your audiences prefer video content type and has become an imperative factor to include videos in your content to build your community. As per research, videos that are under 60 seconds have higher engagement rate. Know your audience and build your community by providing content that builds their interest rate and higher engagement level.
It is essential to have videos as a part of your strategy.
Online channel for video content
Online channels are the most preferred when it comes to easy distribution of content and ideas. These channels generate good traffic as these platforms have over billion users and almost one-third of all people on the internet are active viewers.While there is a subtle difference between generating traffic and building audience, each of these play a definitive role in defining the strategy and building your community.When your audience come to your channel and check your video, chances are that they come back to your channel to check more of your video content if they provide value.
How to use videos to build your professional community.
