You’re doing ... what?
In New York, like most places, the second question someone asks you after your name is either where you live, or what you do for a living.
When I say “I run a funeral startup,” I’ve been amazed by the responses. I’ve started asking people if I can photograph them if I tell them to get their first reaction.
If a picture says 1,000 words, I will stop this post now and leave you with 3 of the archetypical responses so far -- but it all makes me think we are onto something. You will see more here on the hashtag #coeiowhat
(FYI, these were taken at the Asian-American Tech Entreprenuers Summer BBQ - explains the whole Asian thing.)
The “Really?”
The “Holy Sh!@$@#@”
The “Come on, get the f#@$ outta here.”








