'What's Going On' at 50 â Marvin Gaye Motown classic is as relevant today as it was in 1971
#Tags Motown Marvin Gaye ; Motown wasnât really known for its politically conscious music. Then came âWhatâs Going On.â Released on May 21, 1971, at the height of the Vietnam War, Marvin Gayeâs album became a monster, spawning three hit singles on its way to becoming Motownâs best-selling album to date. The album also marked a turning point for Motown and for Marvin Gaye as an artist. As a scholar of race and culture in the U.S. and the host of the weekly radio show âSoul Stories,â I am struck by how many of the themes Gaye explores remain as relevant today as they were when he first wrote about them 50 years ago.
Gayeâs evolution
Some of the songs on the album speak directly to the state of the world in the early 1970s. The title track, with its timeless lyric âwar is not the answer, for only love can conquer hate,â condemned the nationâs involvement in Vietnam. But the song provides an insight into the evolution of Gayeâs music to encompass overtly political themes. âWhatâs Going Onâ contrasts with his earlier work from the Vietnam War era that presents a different perspective. For example, âSoldierâs Plea,â the first single from Gayeâs second album, âThat Stubborn Kinda Fellowâ in 1962, offers a decidedly romantic view of war: While Iâm away, darling how often do you think of me? Remember, Iâm over here, fighting to keep us free Just be my little girl and always be true And Iâll be a faithful soldier boy to you âSoldierâs Pleaâ fits neatly into Motownâs early business model. Both Berry Gordy â who founded Tamla Records in 1959 and then incorporated it as the Motown Record Co. a year later â and the songwriters he brought in mostly avoided political content. Motown singers such as Mary Wells, The Supremes and The Temptations were to be, as the label liked to say, the âSound of Young America,â not political activists. Gordy told Time magazine in 2020, âI never wanted Motown to be a mouthpiece for civil rights.â While song lyrics did not explicitly mention the ongoing civil rights protests emerging across the nation in the 1960s, Motown didnât entirely ignore racial politics. The label released the spoken-word album âThe Great March to Freedomâ on the same day as the March on Washington â Aug. 28, 1963. The release commemorated the Walk to Freedom, a Detroit mass march from earlier that summer, and featured a speech by Martin Luther King Jr. Motown also created the Black Forum label, which released other political speeches by King, such as his 1967 âWhy I Oppose the War in Vietnam,â and Stokely Carmichaelâs song âFree Huey!â pleading for the release of fellow Black Power leader Huey Newton in 1970. The label also released albums of poetry by Amiri Baraka, Elaine Brown, Langston Hughes and Margaret Danner. By and large, though, early releases on the Motown label were restricted to the apolitical. But the world had changed by 1971. The freedom struggle had taken a more radical turn with the emergence of the Black Power movement, the Chicano Movement, the Young Lords and the American Indian Movement. The first Earth Day, April 22, 1970, focused attention on the emerging U.S. environmental movement. Meanwhile, anti-war activists protested the draft, escalating violence, and the sight of body bags returning from Vietnam. The U.S. musical soundscape shifted alongside these political, social and economic transformations. Art and politics merged through 1969âs Woodstock festival. Meanwhile, Black Power-driven messages started to emanate from the soul and gospel music distributed by the Stax label in Memphis and a host of other musicians who offered searing critiques of U.S. imperialism such as Nina Simone, Curtis Mayfield and Gil Scott-Heron.
Hollering love across the nation
Alongside this political shift came internal pressure in Motown to give artists more agency over their own output. As Motown performers matured artistically, some felt stifled by Gordyâs model and demanded more artistic control. Gaye produced âWhatâs Going Onâ himself â a revolutionary act at Motown. The result is a painfully beautiful protest album from first track to last. The opening lines of the album are sung softly, yet urgently: âMother, mother, thereâs far too many of you crying/ Brother, brother, brother, thereâs far too many of you dying.â Lyrics grapple with the effects of the war on families and the lives of young men sent overseas. The next song follows one of those young men home to a nation grappling with an unemployment rate of 6%. âCanât find no work, canât find no job, my friend,â Gaye laments on âWhatâs Happening Brother.â The albumâs final track conveys frustration: âMakes me wanna holler how they do my life ⊠this ainât living, this ainât living.â In between, we have everything from an exploration of faith to the environmentalist anthem âMercy Mercy Me (The Ecology)â concluding with the refrain âHow much more abuse from man can she stand?â Yet âWhatâs Going Onâ expresses hope. Gaye repeats the affirmation âright onâ â a phrase distinctly grounded in black urban vernacular â throughout the album and on a song bearing that name. We first hear this phrase on the title track, âWhatâs Going On.â Gaye affirms âRight on, brotherâ to men who respond in kind at different points in the song. The call and response communicates a sense of shared concern, shared struggle, and shared redemption â an ethos Gaye took from the gospel tradition that informs his musicality. This call and response is repeated in âWholy Holy,â with Gaye utilizing a multitracking technique to layer two versions of his own vocals: We can conquer (yes we can) hate forever (oh Lord) Wholy (wholy holy, wholy holy) We can rock the worldâs foundation Everybody together, together in wholy (wholy holy) Weâll holler love, love, love across the nation
Still a hit
Gordy was initially reluctant to embrace Gayeâs new direction. But Motown could not ignore the albumâs success. The title track reached the top spot on Billboardâs R&B chart and peaked at No. 2 on the Hot 100. The album remained on the charts for 58 weeks. Gayeâs classic album still resonates with audiences on its 50th anniversary. The environmental messages of âMercy Mercy Me (The Ecology)â are just as germane today as 1971, as are the powerful statements on race, war and poverty on other tracks. As someone who teaches courses on the history of music in the United States, Iâve noticed that most of my students immediately recognize songs from âWhatâs Going Onâ â an album released decades before they were born. In a nation where people continue to protest white supremacy, endless wars, environmental damage, police brutality and poverty, âWhatâs Going Onâ remains as relevant as ever. 'What's Going On' at 50 â Marvin Gaye Motown classic is as relevant today as it was in 1971-Author:
Tyina Steptoe, Associate Professor of History, University of Arizona This article is republished from The Conversation under a Creative Commons license. Read the original article. For More California news VISIT For more Health News Visit Here  Check out more food ideas  on Cali.FM For more Entertainment News visit HERE Check out more great contributor stories, HERE Read the full article








