#buzzybooth

So, you’re looking to find new and exciting ways to drive more business to your restaurant? Maybe you’ve tried the many restaurant marketing ideas and strategies that are out there. Possibly even some of the completely off the wall ideas! In the world of restaurant marketing strategies and best restaurant marketing campaigns there really isn’t anything that hasn’t already been done. And if you’ve been operating your establishment for long enough no doubt you’ve seen it all already!

When it comes a restaurant marketing strategy, it can be nerve wracking to attempt to come up with new ideas. Especially ones that have impact. But there are many ways in which we can take something that’s been done and do it differently. Do it better. Today, we’re going to lay out a few ways you can refresh your restaurant marketing ideas and drive more mouths to feed to your establishment.

Contests!

Everyone loves a good contest, yet not everyone sits down and says to themselves, “I want to do a hot dog eating contest today.” No doubt you’ve seen the food shows that showcase the plethora of restaurant food eating contests that are out there. Maybe it’s time we spin those around, and turn them on their heads. How many of your customers do you think would actually come in for a food eating contest and do it?

Marketing for your restaurant is about bringing people in to eat on a regular basis. So, a new way of approaching it could be to create a food contest. One with prizes or rewards for the number of menu items customers try in a span of 30 or 60 days of visits to your establishment. Maybe even allowing them to customize a menu item as part of the prize? Wouldn’t you tell your friends to go to your favorite restaurant so they can try the menu item you designed? And now you’ve just created a word of mouth marketing campaign for your restaurant.

Hashtag Campaigns

We all use social media. You practically can’t function in today’s day and age without social media to keep up with your friends and family. So why not incorporate a hashtag promotion into your restaurant that offers different rewards at your establishment for the most likes, shares, comments, etc.? You could even offer featuring the best photos of your food as your menu photos. People do love taking pictures of their food before they eat it. Why not reward them for it?

You’re probably wondering how you could even execute restaurant marketing ideas such as these. This is where BuzzyBooth comes in. Our Selfie Kiosks in your restaurant would capture your patron’s emails to assemble an outreach database. BuzzyBooth’s built-in email marketing campaign platform would allow you to showcase to your customers what contests you’re feature. It also builds in the ability for them to share the contests to their friends on social media.

Everyone has an opinion when it comes to marketing. Sometimes you can feel like you’re throwing darts at the wall and hoping something sticks. Marketing doesn’t have to be a guessing game. While every industry is different, many of the same marketing strategies can be applied no matter what kind of business you have. For hotels, there are a few key tools that can help boost booking rates dramatically. Today, we are going to take a look at the best hotel marketing strategies and how they can work for you.

Hotel Email Marketing Campaigns

The first and most important marketing tool is all about the inbox. When you’re figuring out how to do hotel marketing, emails are the best and easiest way to start. Make sure you collect the email addresses of every guest or inquiring guest for future marketing campaigns. Personalize each email and be sure you are offering something your guests want to read about. Is it a discount? A new hotel amenity? Always provide an incentive that makes the reader want to book a room immediately. Hotel email marketing campaigns put your messages directly in the hands of the right buyers. Or in this case, bookers.

Learn How to Increase Your Referrals

Getting repeat business is always great, but generating new guests is always the name of the game. The more new guests you have, the more chances for increased repeat business. What’s the simplest way to have your hotel referred? It’s simple. Ask for the referral! Engage with your satisfied current or past guests and ask them to tell their friends and family to keep your hotel in mind when they are booking their next adventure. People are usually very happy to pass on good tips, and if they like your hotel, they are sure to comply with your request!

The BuzzyBooth Selfie Kiosk

The what? That’s right, the BuzzyBooth Selfie Kiosk is the part of our best hotel marketing strategies list. This is your secret weapon to getting tons of social media engagement from your guests! Place our selfie kiosk in a highly trafficked area of your hotel. Encourage your guests to take pictures and upload them to their social media profiles. Your logo is automatically placed on every photo. Even better? Ask your guests to tag you in their uploads and you’ve just managed to get free user-generated content for your social media accounts!

At BuzzyBooth, we like to stick to marketing that works. We know all the best hotel marketing strategies and how to employ them. We will handle all of your hotel email marketing campaigns from start to finish. We will also work on getting you more positive online reviews with our automated systems.  

Restaurant and bar marketing has become more complicated over the last several years, especially in the last few months. Trying to establish a respectable brand image in a highly competitive industry to attract customer attention can feel daunting. The thing about owning a restaurant or bar in today’s society is that you can deliver the most amazing dishes or drinks with an ideal campaign, but if no one is reviewing or taking the time to refer your business, it can lead to devastating outcomes. Because of this reality, consider leveraging BuzzyBooth’s referral program for restaurants to increase online reviews to achieve optimal growth.

Gain 10+ Customer Referrals this Week

Restaurants and bars cannot survive without customers, loyal ones at that. Because these people can transform into becoming brand advocates, take the necessary steps to encourage them to promote you when they can. Though it may sound like more work on your part to push for this advocacy marketing, it does not have to be with BuzzyBooth.  

BuzzyBooth has an exceptionally designed automation system that can allow you to gain more referrals with no effort on your part to build your brand. They have fostered an evident, proven to boost customer referrals and reviews system that can send out referral requests to your customers automatically. You do not have to stop what you are doing or change your focus on other important business factors. With BuzzyBooth’s system, you can sign up, and the platform does all the work for you with sending out reminder emails and/texts. In the end, you can be confident that you will gain more customer referrals and tons more online reviews to achieve prosperity.

In-depth Monitoring

Even though you can put your referral and review needs on autopilot to tend to other pressing matters, you can still review and monitor the progress of using the BuzzyBooth features on your own time. You can see what is working, where you can improve, and sign up to get notified each time a customer sends out a referral through the system. 

o   Marketing Tip: Show your appreciation to those advocating customers when they refer you by giving them a future discount or a special prize. People love to be recognized, and if they feel appreciated for their efforts, they are more likely to refer again as well. It is a win-win situation.

Increase Online Reviews for Restaurants

Although lots of businesses are reopening around the country, COVID-19 is still a major threat to businesses and consumers everywhere.

However, even with the number of cases increasing, businesses must find a way to solicit new customers and get them to engage with their brand. Of course, physically getting them to shop in person may be tough, but creating brand advocates doesn’t have to rely solely on physical presence. In fact, there are plenty of things you can do, as well as many brand advocate program examples that you can follow to rebuild your success.

If you’re wondering how to create brand advocates in the face of COVID-19, then here are a few things you can do:

Start with Social Media

Your one tool to rally customer engagement in the face of COVID-19 is to start with social media.

Whether you’re active on Facebook or Instagram (you should be active on all major platforms), you can easily connect with customers and design unique marketing campaigns to help create brand advocates. For example, some of the best brand advocate program examples on social media include…

●       Hosting giveaways for followers

●       Re-sharing posts by customers who tag your brand

●       Asking for customer reviews on Facebook

●       Use a specific Hashtag for customers to follow

●       Use Twitter for Q&A sessions or customer service

The whole idea behind social media is to be accessible to your customers at all times. Social media allows for 24/7 connectivity, and once your customers know that they can reach you easily, they’ll be more inclined to promote your brand.

Start a Customer Loyalty Program

In addition to launching a social media strategy, you should also start a customer loyalty program when it comes to creating brand advocates.

A customer loyalty program that follows a simple points system for customers to redeem at a later date is all you need to offer them value, while earning their trust. For instance, you can give customers discounts on products or services for every customer referral they bring in. Or, for every purchase they make, they earn a certain amount of points that can lead to a free gift or free service in the future.

The big question of “How to create brand advocates” doesn’t have to be a difficult one. All it takes is a high level of value at a low cost of involvement. If you can make your business straightforward and worth the customer’s while, then they’ll be more inspired to share your brand with their immediate community.

Use a Photo Booth for Retail

Finally, a great way to increase engagement if you’re wondering how to find brand advocates is to use a photo booth for retail that customers can interact with.

A photo booth for your business is a fun way to draw customers in and share their contact information with your business without having to ask for it. Once customers come into your business—be it a retail location or a restaurant—you can easily invite them to take a picture of themselves at the booth. Once they do, they can input their phone number and email address, send the media file to themselves, and then they’ll share it on social media—tagging your business in the process and giving you a bit of free promotion.

User-generated content is huge when it comes to building an authentic base for your business, and a photo booth for retail, like BuzzyBooth, is the best option for building a social media strategy/branding strategy altogether in one device.