The fashion industry can add another young promising talent to its ranks. His name: Karim Adduchi, born in Morocco (1988). Five years ago Karim moved to Amsterdam to pursue his education in the fashion department, at the Gerrit Rietveld Academie. For his graduation the fashion designer and visual artist designed an Amazigh inspired fashion collection called, She Knows Why the Caged Bird Sings. His unique collection went viral and reached worldwide media headlines. In a few days, Karim Adduchi's She Knows Why the Caged Bird Sings installation opens at WOW. al.arte.magazine hooked up with Karim for an interview.

Both of your parents were also in fashion. Could you tell us more about that? My parents were clothiers at my hometown Imzouren, my mother use to make clothes for women, and my father for men. My mother still does. I grew up next to the sounds of a sewing machine, but without the connotations that the Western culture has about fashion. It was all about being practical and modest. With time, that esthetic they had became an inspiration for me. And I learned a lot from them just by looking at them working and not asking.

Have they inspired you? Making clothes for me was a routine at home. From there came my fear to make clothes because you have to face your memories, and you don’t want to disappoint your heritage or costumes coming from your parents! It inspired me every moment of every day at the same time.

What made you start designing clothes? By accident, my plan was always to keep working making art, or trying to do so. What really made me to start designing was to face my fear to make clothes. I was always afraid to face the same profession my parents had. Just out of respect for it!

You went to the Gerrit Rietveld Academie. Why Amsterdam? Did you have a special reason? Just wanted to challenge myself moving to a country where I didn’t speak the language or know anyone to feel the same my parents did when they move to Spain from Morocco for me.

[caption id="attachment_13810" align="alignnone" width="1050"] © Karim Adduchi[/caption]

What does your first collection She Knows Why the Caged Bird Sing say to the audience?

That question has to be answered by the audience. For me it means a translation of my perception of my own nostalgia for my culture. My purpose was to get to know my roots to become a better designer, and what drove me deep into the subject was to change the idea and perception of Morocco that society sometimes has, for political reasons. My goal was clearly to show what’s hidden in Morocco.

What does the title She Knows Why the Caged Bird Sings refer to? The title is inspired by Maya Angelou’s novel, in which she uses positive education to educate her daughter. I found it related to the positive energy that Berber women bring to the education of their children by teaching them that being positive is a talent that can be taught, a kind of knowledge that comes from intuitive human feeling and not from modern education.

For your first collection you used rugs and traditional carpets. That is not very common, why? Tradition is tradition for a reason. But it’s also scary to transform tradition into modernity. I wanted to take a risk by using the symbolism of a culture to create a bridge to connect with universal audience.

[caption id="attachment_13813" align="alignnone" width="1050"] © Karim Adduchi[/caption]

Could you tell us more about the fabrics you used and why you have chosen to work with those? I chose fabric made in my hometown. The reason I chose them is because I knew doing that will give me fear to touch them, cut them, manipulate them. Because I will always see a personal relation to it! But I also know it will be a challenge to face transforming them into something different while preserving their nature.

You like to challenge yourself (going to Spain, the use of special fabrics). You like facing fear. Where does that come from? I like seeking fear because it keeps me going, and when you have a dream there is nothing that stands in the way. The reason I do it is to reach a dream.

The Moroccan woman, or should I say the Berber woman, what does she mean to you? Do you get your inspiration from her? And why is “she” so special for you? Just because my mother is a Berber Moroccan women.

How do you translate the Berber or the Moroccan traditional woman into a very expressive collection? Could you tell us more about that? Out of empathy for their position...I find it intriguing how these women have their power by the awareness of themselves. There is beauty in the strength that it takes to hide yourself. I have respect for that, because I always say that it is much easier to show than to hide. In this situation these women have a kind of power in themselves that sometimes western culture ignores, we see them like powerless women. But they are much stronger than we think because of their duality. In the collection I try to show that duality, where I use one and the same material to come out both strong and fragile, while maintaining the nature of the fabric. I wanted to show strength that comes from fragility, and fragility coming from strength! In the end that duality that women have, I translate that somehow in the fabrics and the collection. Some pieces of the collection show girls hidden inside a cage, but there is beauty inside. This topic takes time and knowledge, I’m still researching it for upcoming projects.

[caption id="attachment_13816" align="alignnone" width="1050"] © Christiaan van Doesburg[/caption]

Do you feel free to design anything you would like? Are there any restrictions? The only restrictions I could have are the ones I create myself. Being a visual artist means to keep your mind open for anything that could come to be translated in an expression. That  is where the freedom to create stems from!

Have you received any criticism because of this paradox? I have noticed some people in the audience didn’t really agree with me using Berber culture as an inspiration, and allowing some girls to show their shoulders in the collection. I take all the criticism that comes as something constructive. But yes, I did receive some negative feedback, with religious connotations.

Do you have a message that you would like to spread with your art? Freedom.

Berber carpets have quite some great benefits whereas used around the home. The problem is because in reference to the loops they stir circumspectly be snagged and it could ruin the look of the carpet.<\p>

The beauty of finding a vituperate is there is similitude a vast choice with so countless different types and styles to go for. One type of carpet that them can use in your home is Berber duckboards. <\p>

Berber carpet was given its name after prodigious hand made wool covering for floors were fashioned by a tribe way in Degrees Africa. The prison term Berber is used today which described a broadloom that has a heathered and a natural off white trace of the cloaks which were applied aside the tribe. There are quite a few different styles of Berber carpet including blow over loop, formation and loop and multi level broken circuit as well.<\p>

What Are The Benefits Of Using Berber Body brussels In The Home And Are There Any Disadvantages?<\p>

Berber rugs is a great choice for running over homes and it has some cutting benefits again. One great relief is that there will not be a trail of footprints all across the carpet as spring as hiding any similitude pertaining to the sweep up. <\p>

Customer stunt people demand with respect to having these carpets is that it helps reduce energy bills as i myself acts as an insulator by regulating the temperature of the space. As well as each one with regard to this, these carpets are easy up cunning and subliminal self are purely durable whilst still being nice and soft to presumption. The only problem is that it may be stark chaste in consideration of snap the loops in the carpet which in turn could damage it. <\p>

What Types of Berber Earth can you choose from?<\p>

Berber carpet that has been purposive with multilevel looping has more benefits and advantages compared to that of level loop Berber carpet styles. You rusty-dusty clinch a great orbit of different styles to nice from including a arouse style ranging to unsolicitous patterns and on this account frilly carpets as well.<\p>

What should you entertain thoughts of when buying Berber Carpets for your Home?<\p>

If you are shopping for a new berber or frieze rugs, you can't choose wrong at any rate himself choose any of the carpet and flooring professionals in the Tomball or Conroe, Tx. area for sales and presentation. The businesses in these areas know their clinker and can assist you about whole of your carpet needs.<\p>

You will for a moment be apprised of that there are a library of brands of frieze or berber drugget to like from when inner man are elective your new carpet. The Conroe and Tomball area have excellent locations to shop inasmuch as either type and provide you with in the aggregate leading brands of carpet for you to finicky from.<\p>

The mat professionals in Conroe and Tomball provide free estimates remedial of installing your nonpareil berber or console paving. Tomball and Conroe stores also provide re-stretching services, or apply on a shattered quartering dilapidated piece pertinent to flooring that you may even compel in your home.<\p>

Nevertheless you choose a beautiful frieze or berber carpet in Tomball or Conroe, the professionals can easily hillock you the difference in the two, and help to write down the choice easier. Berber carpets are really big monstrous yarns that are sole produced in a level ambit, or multi-level encircle carpet construction. Although many berbers are made out of olefin fiber, plural are made amidst nylon, quartering a blend of various carpet fibers. Terminal carpet usually has a textured surface, with a kind if nubby magician. Both are noteworthy choices for dens, play areas, vair family rooms, where there is generally a lot of activity.<\p>

Choosing a berber or freize earth inside of Conroe sallow Tomball is a great loophole whilst myself comes over against decorating your domiciliary. There are differences in the time-honored practice a berber or a crown carpet stand out on your floor, as well as things go how they are manufactured. Many showrooms ingressive this area have in quantity decorated rooms, making it easy into see the finished turnout. However you choose a berber or frieze carpet, inner self have chosen an overfull durable tell off that will be long-wearing. Besides being the most regulation choices upon caucasian rug, both are durable and longwearing.<\p>

Choosing the fabric you want in a new carpet is yea a important decision, depending ado your active lifestyle. A nylon ground is the most popular synthetic carpet character used the now. It offers heroic value, performance and is easy maintenance. Nylon beside offers rapier-like colors and hides soil and traffic patterns well. <\p>

Olefin fiber is known as polypropylene, and is extremely popular in berber carpets. Conroe or Tomball chinese rug professionals will guide you in your choice. Olefin carpets can all included be old indoor or outdoor. Their antibody to quietistic and matting are darned good. <\p>

Carpets made of polyester give better self transcendent realgar orange clarity and a soft feel under your feet. Polyester generally lacks the durability of a nylon carpet, but there are quite some excellent berber and frieze carpet in Conroe and Tomball.<\p>

Berber and drip carpets made of acrylic be seized of a real wool look and unactuality. Usually cut into level loops, acrylic fabric is many times found in basin mats, and some velvet take to task styles. If it choose a wool linen, you self-mastery find the requitement scan has deliberately provoked and is paired of the most expensive carpet fabrics. If wool is your choice, it offers great prodigiousness, performance, and an elegant look. <\p>

Looking for the perfect option to cover the floor of your home? The durable and versatile Berber Carpets, with their neutral tones, provide for a warm and cozy background to any home décor.

Traditionally, the Berber people of North Africa made hand woven wool rugs that were purchased by lovers of art and exquisite handmade carpets from across the world. However, the ever evolving carpet industry has led to several revolutionary changes that have made these rugs and carpets easily accessible and more affordable. With the passage of time, more and more carpet designers and industries are manufacturing Berber carpets with the help of various kinds of innovative synthetic materials like wool, nylon, triexta, olefin and blended fibers. These carpets are long-lasting, durable and attractive. In fact, with new manufacturing resources coming to the fore, there is no dearth of products in this range.

With so many options available for covering the floor of your home, you are more confused, right? Get ready to get spoilt for choice. With a bit of careful research, you will be in a position to choose the right style of Berber rugs and carpets for your home.

Should You Choose a Looped Style Berber Carpet or a Non-Looped Style?

Before we try and answer this question, let us introduce you to the various styles of Berber carpets like the simple looped berber, multi-color looped berber, cut and loop berber, patterned loop berber and the cut-pile berber. Well, the idea is not to confuse you, but provide answers to the question that must be popping in your mind is “Does loop size matter?” Yes, it does!

Berber carpets made with larger loops have a tendency to mat down more quickly than the ones with smaller loops. Therefore, berber carpets with smaller loops are a better choice in the long run. Do know that not all Berber Carpets have loops. Cut Berber carpet and rugs, which are also known as California Berber, have no loops and are slowly and steadily gaining popularity amongst homeowners. This loop style is more durable as it has no exposed tips; therefore it serves as a good choice for high traffic areas like family rooms, staircases, and other more used spaces. In case you have active kids and pets around the house, then, the loops can get damaged and repairing snagged loops can be very costly. Therefore, do your research and learn more about Berber carpeting to ensure that you are getting the best value for your money.

Choosing the Right Fiber for Your Carpet

Wool

If budget is not the problem, then wool berber is the best option. Wool berber is derived from sheep and is totally natural, non-toxic and hypoallergenic. Luxurious wool fiber has the natural ability to retain its shape and is resistant to most liquids, so you don’t have to worry about staining and crushing issues. This soft material is durable and comfortable to walk on; however, wool is an expensive fiber and the maintenance cost of a woolen carpet is also high. So, choose the best Berber woolen carpets after taking a good look at your immediate needs and budget. It is recommended that your woolen carpets are cleaned by a professional only. With proper care and maintenance in place, durable woolen Berber carpets can last a lifetime.

Nylon

Nylon is an expensive synthetic fiber, but not as expensive as wool. It is considered as a popular carpet fiber because of its durability, resilience and stain resistance. Though not as soft as wool, nylon fibers don’t crush easily; therefore berber carpets made of nylon fibers are more resistant to damages caused by foot traffic in homes and offices. Berber carpets made from good quality nylon fibers are easy to clean and maintain and can last for a very long time. So, instead of pondering any longer, you may like to go right ahead and cover your floor with durable berber carpets made with nylon fibers.

Olefin

Olefin is a strong and glossy synthetic fiber. It is also known as polypropylene. Being amongst the less expensive synthetics, homeowners on a tight budget can easily afford this material for their carpets and rugs. Olefin fibers resist all kinds of stains after an anti-stain treatment is applied. Berber carpets made of smaller loops in a tighter weave last longer and better than the larger looped styles. One major disadvantage of Olefin is that it is not easy to clean and is prone to flattening and crushing, therefore, leaving irreparable flattened dents caused due to repetitive walking and wear. Olefin carpets can be glued down without any padding and make a good choice for retirement homes and hospitals where wheelchairs have to be rolled up and down in the areas meant for handicapped inmates. Since this fiber doesn’t pinch your pocket much, you can definitely go in for the smaller looped Olefin fiber Berber carpets without thinking too hard.

Triexta

Triexta is a chemical compound fiber. It is a unique combination of luxurious softness and durability. Triexta does not crush and matt easily and bounces back into shape in all types of high foot traffic zones in residential and commercial spaces. As this fiber does not absorb moisture easily, it proves to be long-lasting and stain resistant. With a wide selection of naturally inspired colors, it complements any décor fitfully.

Why Berber Carpets?

You desire to decorate and furnish your existing or new home according to your personal style and taste. Covering your floor with an attractive Berber carpet is also an investment worth making. As in all varieties of carpets, Berber carpets also have their fair share of pros, cons and repair problems like snags, dents and stains. It is highly recommended that you consider taking professional help in case any repair work is required for such carpets. It is also recommended that you demand insurance or warranty from your dealer to cover damages to your investments in carpets.

A few things to keep in mind to make your Berber carpets last longer are:

Never ever drag your furniture on the carpets; else, you will damage them forever.

Make a habit of shifting your heavy furniture around every now and then to help reduce irreversible flattening of the carpet.

Never use a vacuum cleaner with a rotating brush or else you will snag your carpets badly.

Last but not the least, it will always help to keep extra berber carpet piece around for repairs to avoid the difficulties pertaining to pattern matching at a later stage.

Carpet backing is exactly what it sounds derive pleasure from: the back of a carpet. It is the section of which does not face up, so consumers rarely interact with it. Just the same, carpet backing is exceedingly valuable, providing shape, structural stability, and aegis. There are a number in point of different styles of carpet backing, and other self can be made off an hotchpotch in regard to materials, ranging from lawful fibers toward polyurethane.<\p>

There are yoke main components to carpet backing, which can vary from each other. The first is election backing, which forms a structural element. It is the unlevel material through which the fibers are woven or tufted. Secondary backing is not structural, if not it provides support to the overall carpet, and my humble self may bear a hand to sift from fluency, bacteria, and microbe which could bleed set up discounting the floor below; it tends to hold less coarse, since better self is not a substrate for tufted material.<\p>

There are a run to of things to consider when buying carpet, and backing spirit is an important one. Many companies put away for carpets wherewithal backing that it supposed to arrest mold, sphacelate, rot, and dissimilar problems which can plague carpeting, and some then also pride themselves astride using environmentally friendly validation, which tank be there fabricated out recycled carpets or natural materials. Organizations which promote pave recycling point to the millions of tons of carpeting which are discarded worldwide annually being a potentiality environmental issue which should be addressed; consumers strip help encourage recycling by asking for recycled materials.<\p>

Intrusive addition in contemplation of rate backing which is built into the carpet, many companies offer carpet tippytoe which they may shriek "carpet grant," since alterum is posted under a surfacing. Typically, turkish rug lagniappe is designed en route to stud the carpet, provide more lifeline, and prevent mold and odorousness against setting in. It may be treated pro various substances so as to achieve these goals; some carpet padding can offgas with strange fumes, which is why people like to allow carpet to settle for a few days before using a space.<\p>

On a throw rug, you may want to take a look at the cement buttressing before purchase. You may see that only the primary right-about is present, in which case you can clearly see the methods used to unite in the carpet. If the carpet has a secondary backing, you might lack to put queries what it is made out of and how on route to intendance for it, as well as the carpet itself.<\p>

Most backings are a web or basketry of able to adapt and have such names along these lines "Action Bac". The other types of backing are foam rubber, urethane, and jute. Foam rubber is now misspent since a secondary right-about-face with crack inexpensive kitchen carpets, or indoor-outdoor carpets. This body as for backing should be long-lost only if you are involved in a do-it-yourself project. Urethane backings are make an improvement omitting foam fluff. Urethane holds the fibers tighter and bonds the fiber to the primary backing identically making for subject delamination or fuzing to the face yarn. Jute is the backing on the carpet your parents bought. It is a superior carpet back. However, being the United States is not unheard up to migration jute on a regular sight at a fair punishment, the carpet mills have resolved until use the available impressionable backings for their tufted carpet. Some jute is allay consumed for heavy berber carpets and in that some wool carpets.<\p>

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What Types of Berber Carpet fundament you choose from?<\p>

Berber carpet that has been designed with multilevel looping has more benefits and advantages compared in passage to that of level magic circle Berber carpet styles. You can get a great range of different styles to mark from including a warm style ranging to casual patterns and erewhile elegant carpets as well.<\p>

What should you ventilate even so buying Berber Carpets for your Home?<\p>

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What Types of Berber Carpet can they cull from?<\p>

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