FvF Workplace: Designer Benno Simma from Bolzano
We met up with Benno Simma at his Bolzano workplace in the South Tyrolean mountains as part of a collaboration with Sßdtirol for adidas Journeys. The location of his light-filled atelier and the unbelievable view are not a coincidence, as Benno acquired it being stubborn and consistent.
Having studied and worked in architecture, Benno found peace in creative endeavours, including work as director of a design school in Rome and establishing the Faculty of Design in Bolzano. His projects propel from a drive to try to change things within society and make an impact in some way.
Find out about Bennoâs musical pursuits and his award winning design concept "Six for all" on Freunde von Freunden.
Photographie: Hendrik Thul Text: Zsuzsanna TothÂ









