There's lots of Hollywood buzz about this one: a year after the Time-Warner poobahs in New York pushed out Alan Horn, the successful long-time head of its Warner Bros. studio operation, Disney's Bob Iger announced he was bringing Horn on to clean up the challenges facing the Mouse House's studio operations.
To be sure, Disney has had a lot to smile about lately with the jaw-dropping global success of "The Avengers," which its Marvel Entertainment unit had midwifed into a billion-dollar baby.
But that came close on the heels of the fiscal disaster known as (eventually) "John Carter." The Martian mess based on an Edgar Rice Burroughs series caused a nine-figure write-down for Disney just a couple of months ago, and already has gone into the history books as one of the worst film flops ever.
Just a couple of days ago, at the AllThingsD Conference, Iger said he was looking to improve the studio's performance with live-action film (Disney is also home to Pixar, which continues to sparkle even if one of its own had directed "John Carter").
Given Horn's track record (Warner had been the top studio in terms of market share seven of his 12 years as chairman and COO of the studio), Iger clearly has reason to believe he's found his man. Now comes the hard part, fixing things.
What do you think DIsney Studios needs to do to return to consistent success? Where should Horn start first?
Oh, and in a lovely note, Horn's former boss, Warner Bros. CEO and chairman Barry Meyer issued a graceful statement of support for his former lieutenant.










