#audiense

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Digital Tool of the Day #7 - Audiense

Audiense is the leading platform for audience intelligence.

Social media marketing can be a great way to grow your business and connect with more customers. And the right social media marketing tool can help you reach more people by making it easier to post content on your pages, schedule posts ahead of time, and track the performance of individual posts.

Audiense, a twitter marketing tool

Audiense is a social media marketing tool that helps businesses reach their audience. It tracks everything from Twitter . Audiense offers analytics, advertising, and customer service tools for businesses of all sizes.

Audiense is a marketing tool that provides demographic and psychographic information on your target audience. It also allows you to create custom audiences for websites and Twitter ads.

Are you struggling to increase your following or Audiense on your Twitter profile effectively? Do you have multiple Twitter profiles and want to manage them from one dashboard?

If yes, then today I am sharing my experience and review about one such Twitter management tool which is making my social life easier.

There is no shortage of tools that promise to help you improve your Twitter engagement statistics.

However, Audiense tops the list because of the long list of features it offers.

When I say a complete list of features, I mean a full of features.

The Audiense website doesn't try to list all the features in one place, and instead, they break them down into four categories so you can easily decide whether or not this is a tool you want to try.

Not all those features make SocialBrow a simple sign-up and start social media tool.

You need to spend some time understanding how the platform works and then set it up to show you the information you need most.

By my assessment, it is perfect for social media professionals and agencies, but can be too complicated for the average user.

How to Use Audienses to Manage a Twitter Account

"The #1 Marketing Platform for Twitter" has so many features that it can't be covered in one post.

Instead, I'm going to explore the main ways you can use Audiense to increase

Twitter engagement

.

1. Find Relevant Followers

The Audiense uses a Cred Score

o help you filter through Twitter users, so you can find influential Twitter users you can follow.

You can filter users by:

the number of followers,

the number of people they are following,

the list they are on,

follower/following ratio,

account age,

tweets per day,

industry,

location

and days of the last tweet.

All of these filters make it really easy to find the most relevant Twitter users for your needs.

Are you an online marketer?

You can use filters to find influential Twitter users in the online marketing area near you, and start conversations to help find new opportunities.

2. Spy on Your Competition

Who doesn't love spying on their competition? We are guilty of checking the number of followers for all Twitter users, we are competing "secretly", whether it is work-related or not.

SocialBro allows you to take it a step further.

You can also break down a competitor's followers by location, type, and even analyze their tweets.

You can also directly follow the people they are following, so you can easily find users relevant to your industry.

3. Optimize Your Tweeting Schedule

There's nothing worse than crafting the perfect tweet only to see no retweets or favourites.

However, here and there it's not what you said, it's the point at which you said it.

SocialBro examines your previous Tweets and your devotees to propose when your Tweets get the most perspectives and commitment.

You can likewise associate SocialBrow to Buffer to set future tweets dependent on this new timetable.

4. Gain Insights into Your Twitter Audiense

Who's following you?

Do you want to find out more about where your followers are located, what language they tweet in, and their time zone?

SocialBrow allows you to do just that. Just like you can sabotage a competitor's Twitter account, you can do the same to yours, allowing you to optimize your Twitter usage for your Audiense.

5. Manage Twitter DM Campaigns

Agencies would love to be able to bulk send DMs to Twitter users, but that's not a feature I can get on board.

I suggest tweeting with caution, as you don't want to be blocked or reported for spamming, but the potential for this feature is huge.

Socialbro has definitely gone ahead with this tool which is only available on Professional and Enterprise accounts.

6. Compare Yourself to Your Competition

Just as you can break down a competitor's follower list, you can also compare your own Twitter account with their Twitter account.

The platform compares the number of lists you're both on, along with credit score, follower and following count.

A handy chart allows you to compare your performance using an industry leader as a benchmark.

7. Track Twitter Interactions

All Twitter cooperations through SocialBro are saved in their data set, so you can return and survey them at whatever point you need.

SocialBro has more features that I loved, like the ability to easily set up Twitter lists or automate reactions for new followers or retweets.

It takes the pain out of managing accounts with a large number of followers, and as mentioned earlier, is a great tool for agencies and professionals as it simplifies Twitter account management.

SocialBro Pricing

Like most comparable stages, there is a free form for clients.

If your combined follower/following count is less than 5000, you can use the limited feature version for free for as long as you want.

Paid plans start at $13.95 per month, with a 15-day trial period, and go up to $39 per month.

Agencies and Enterprise plans are also available, but you'll need to contact Audiense to get pricing details for them.

Conclusion

I highly recommend Audiense for social media marketing professionals and agencies.

It is an extremely powerful Twitter tool that is packed with features, and will surely help you improve Twitter engagement with the right strategies.

There's a learning curve involved in using it, as some features require a bit of tweaking and setting up, but if you're a bit tech-savvy this shouldn't be a problem.

Create a free Audiense test account

Individual users who don't manage high-profile Twitter accounts may want to try the basic version with a 15-day trial to see if it's something they're willing to pay for.

The free account is very limited in the features it offers, and I really wouldn't recommend it to anyone using Audiense for work.

Tell me how you're using Audiense.

Don't forget to share your feedback and Audiense reviews in the comment section.

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Source: [Interview] The Story Of The World’s First Global Flight Without Fuel, And How Social Media Helped | Audiense

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