#arrive hydrated

La Mer still shot by Photographer Anthony Cotsifas. We were responsible for the water effects and mist effects.

Stylist Suzy Kim was also on set for the flower/plant styling.

This was one of many infinity tank shooting that we have done with Anthony Cotsifas . We have a system to make infinity tank without creating a water mess on set.

La Mer clip shot by Director Anthony Cotsifas.

For this project, we did the water effects, snow effects, and the mist effects. The goal was to create different landscape for the cream jar to sit in. We have a few different methods for creating the smokey/misty effects, tried them to see which one suite the best for the scenery. In the snow scene in rocky landscape, the mist was to be thick and moving through the rocks, and in the rainy scene in tropical landscape, it was to be thin and subtle and express the moistness.

The cream top on the jar also is our model, so it doesn't get ruined with the rain and mist.