#appostrophic app development

Appostrophic reviews the very recent app feature from Facebook app, ‘I’m voter’, and that app has been proved to increase voter’s turnout in U.S election 2014. Facebook activates a button to encourage participation in the recent U.S election.

According to reports, it is reviewed that after Facebook launched this app feature, the button “I am a voter” appears in the news feed of Facebook. Users who log on using their phones can see the message. With the option of Free to click, users can highlight their voting status to their friends, without noting its decision. Even by clicking the button, Appostrophic reviews that users could post a status announcing they were “voting in the U.S. 2014 General Election.” The status linked to an app used for locating polling places.

Moreover, Appostrophic reviews that Facebook has launched a similar app for the previous elections of 2010, and the posted voting status was crossed with the real voters’ data. This helped the analysts to evaluate who actually turned voters up at the polls. But what matters here is: Does posting the status really increase voter turnover? Appostrophic reviewed industry reports and found that it actually did;

Facebook manipulated the news, nearly two million US users during the presidential election in 2012 without their knowledge. This manipulation led to a 3% increase in the number of voters. According to industry report from ‘Mother Jones’ ; it is found that during the 3 months time period before the U.S presidential Election Day 2012, Facebook has changed its news section when 1.9 million U.S users started sharing messages of prominent news articles that are uploaded by their instead of sharing the usual personal messages.

Appostrophic reviewed from the study that the effect was felt more by casual Facebook users, who paid more attention to this kind of motivation by government information. Facebook did not warn users about the psychological experiment, but actually managed to increase voter turnout by 3%. According to Michael Buckley, vice president of global communications business in Facebook, the objective of this test was to see how they users reacted to the sections of top stories of the day.  However, it is not the first time Facebook makes psychological experiments about its users without their knowledge.

Furthermore, Appostrophic reviews the researchers concluded that the Facebook graphic directly mobilized 60,000 voters (thanks to the ripple effect), and ultimately caused an additional 340,000 votes to be cast on the Election day 2014, as explained by the New Republic. However, this showed that although this Facebook feature is meant to be for scientific use, but its evidence that social media can have such a strong impact on people’s mental state.

It seems that Google wants to get more and more in our daily life, because the work is being done with Android and Android Auto Wear, but now the addition of Fit platform, allows us to regulate our health issues in our mobile phones. - Appostrophic reviews

This new commitment to Health field became visible in the Google I/O 2014, where developers appreciated that you can interact with these themes on your phone. Fit will be the platform of Google that will serve to organize all the information and data collected by different devices and is dedicated to the measurements of physical activity and health, from wearables to the same smartphone. It is a single data center on the health of the user.

Appostrophic Application development company further reviews Google Fit is the solution for Android that suits the needs of our interconnection with all kinds of mobile health related devices. However, Appostrophic reviews that this first software application development Google Fit is now available for download. Therefore, to enable app developers in order to make the first test application, is also available a new version of Android L with support of Google Fit.

Thus, Appostrophic review and denoted that the health sector has taken a great importance in the world of mobile devices and systems. For this reason, Google Fit wants to offer a unique place to see all relevant information and have launched an SDK for developers to implement them into their applications.

The potential of this new platform includes centralize all medical information collected by Android, which is available to us in our devices by saving it to Google servers (called Fitness Store). This information can be collected through the Android device connected sensor applications that make use of a specific API for sensors, and also can create applications to read, insert and delete data that doctors stored on Fitness Store.

Google Fit was introduced for developers’ conference in late June, Google I/O. A few weeks before Apple also introduced iOS HealthKit 8, which is the same on the basics.

Now that developers can get their hands on a Google Fit, it is the time that the capabilities of both platforms are compared. Ideally, both provide the same functions and companies are ready to make applications for both Google Fit and HealthKit. However, for now, and from what Appostrophic reviews, Google Fit is pretty green and it does not have a standard application to manage medical data.

Five pillars of development of apps and mobile marketing

Many times our behavior can be described as childish. Many times what we believe our behavior is guided by those instincts that have been with us since we were kids. In fact now we can say without fear of contradiction that the kids are much more adapted to the environment of smartphone. For this reason is not far-fetched the idea of adapting the marketing strategies for our professional mobile app’s success. To do so, experts of Appostrophic help you to know some vitals of app success and consider them as pillars of mobile marketing while developing your applications.

  Being able to attract both target audience and one who is not

If you are able to develop an application that, of course should attract the ‘pure and simple’ user and should later be able to attract potential or occasional users. A clear example of such applications is developed by banks, which are limited to provide services to its customers. If for example it includes open to the public, a calculation of mortgages or consumer credit or a management household budget, more potential customers can get attracted to it. We always have to make a ‘wink’ for those users who have another purpose behind. For example, Clash of Clans features a chat where you can interact with other members of your clan. There are users who spend hours chatting on one side and leave the game.

  Having a very clear objective from the beginning

A basic structure of your app has to be clear with its origin. Like, a game app developer says, you have to try and try until you meet totally satisfied results from all kinds of rough edges in developing a game. Here the main problem that usually mobile applications possess is to be sure of its significant number of users. In the end, the rush to have your app soon in the Apple Store and Google Play make you to test usability of your app in accordance to its designed basic structure. After taking this course, your app updates will become known in market.

  Simplicity

If you app is not simple and is not very extensive, it will never overwhelm your user. Any app which is complex, grab user attention for some time but later, its end is lost in oblivion. If we extrapolate the mobile marketing for any application, it is mandatory that our application is to be very intuitive and does not require great skills in the first level. In turn, it is not recommended to launch your app all of a sudden, it may be better to launch a simple app, and slowly release updates to incorporate new elements.

  Promote healthy competition within the company

Why do we make mobile apps that appear boring at first? Why not app developers should take advantage of the first phase of creating an app, its conceptualization, to create a design competition? Moreover, why not we create groups within the company to create a competition? This can be done to promote high competition within and among the third party hired for app development.

  Make sure app users won’t get bored

Recent research reveals that smartphone users spend 80% of their time on apps. On average, a user spends 2 hours, 38 minutes on smartphones, out of which 2 hours and 7 minutes are spent using apps, while the remaining 31 minutes (20%) are spent on surfing the mobile websites.

Within that 80% of the time, almost 32% of it is spent on games while Facebook consumes about 18% of the time. Around 30 minutes are spent on Facebook at each visit whereas some consumers spend hours on end on Facebook through their smartphones.

Being a social media giant, Facebook enriches the user experience of its mobile apps for attracting more users. This time, Facebook announces the launch of its Home App for Android users in the UK and the US. The app will appear on the cover screen of the mobile phones. The first layer will contain images while the newsfeed and messages of friends will appear at the top of the screen.

The “Home” app will be pre-installed in HTC Corp. while it will also be available for Samsung Galaxy SII, SIII, and forthcoming S4. For US users, the app will be available on Play Store from April 12. “Chat Heads” is an icon to notify users if they have received Facebook or text messages. This icon will pop up even if the user is on another app.

The app will have a smooth navigation allowing users to easily move, drag, and push the screen. With such an interactive and user-friendly app of the largest social media site—Facebook—the businesses will be able to advertise their brands more effectively.

The app has an added feature, launcher, which provides users with a menu of favorite and popular Android apps. It is also embedded with Facebook buttons for sign-in, photos and status updates. The chairman of the Facebook, Mark Zuckerberg, negates all the rumors of launching a Facebook mobile. He says it would attract only 10 to 20 million of Facebook fans out of 1 billion fans. With a user-friendly and interactive Facebook app, the company will not only increase the chances of using Facebook but also open avenues for businesses to advertise more.

Today’s good news is RIM’s special BlackBerry 10 event scheduled for January 30 2013 and promises of , a new OS and two new phones. It’s been a long while since we’ve seen a Blackberry smart phone up in the charts and we at Appostrophic hope that January 30 changes that.

In other interesting news the “Flagship” war has gone completely awry with HTC, Apple, Samsung, LG pushing their flagship high end phones to compete for the King of the hill title.

HTC One X was a surprising hit and HTC has put a lot of marketing effort into this one product while LG Nexus 4 is standing strong against Samsung Galaxy SIII and while iPhone 5 is trying to maintain its position in the top tier, it lacks the innovative features and user friendliness that Android phones seem to offer.

While we’re on the subject of iPhones, it should be noted that rumors of iPhone 5S are already circulating and while hopes aren’t that high for this upcoming offering from Apple, it should be interesting to see how Apple manages to counter the 5” screen, 1080p phones.

Do you know that your iPhone can now serve as a medical assistant instead of only as a sophisticated electronic gadget? Yes, Appostrophic has discovered an amazing medical mobile app which allows you to check your heart rate anywhere, anytime!

Cardiio is the latest health app developed by the Rock Health accelerator program which is about to release this exciting app on App Store for iPhone users. This app turns the iPhone camera into a biosensor to detect your heart rate from the intensity of light reflecting off your face.

This amazing app gives results that come within 3 beats per minute as compared to the one produced by clinical pulse oximeter. A clinical pulse oximeter detects both heart rate and blood oxygen saturation levels through skin and LED light source. However, the Cardiio app measures heart rate without getting into direct contact with your body, but works distantly and uses ambient light around you.

You must be wondering how this app detects your heart rate just by sensing the light reflected from your face. Appostrophic brings you detailed information about how it works. When your heart beats, blood is pumped into your face which leads to light reflection from your face due to an increase in blood volume. Using this sophisticated app, your iPhone camera tracks these changes in reflected light which is invisible to naked eye and measures your heart beat.

Cardiio enables you to save your heart beat calculation for future reference where you can compare your heart rate number after performing various physical tasks. It will give you a clear idea about the events that affect your health positively or negatively.

Thumb, formerly known as Opinionaided, has launched its next key update with Thumb 3.0. The opinion-based social network claims that the new version has an improved Thumb interface with visual flourishes and a highly demanded chat function. But the main attraction is the new ability of users to share their opinions and interests, somewhat similar to image sharing site Pinterest. Thumb has the ability to generate a lot of addictive mobile engagement by getting people to give a thumb up or down to questions. The free mobile application for iPhone and Android platforms will allow the users to become more expressive and use Thumb as more of a comprehensive social network for opinions. We all know that world has become a global village people want to connect with each other through the devices in their hands and pockets. Mobile apps development has also drastically increased with the increasing social networking trend. Appostrophic has been into the business of mobile apps development including social networking which ensures the customers stay connected with their peers and family. The customers love to use the mobile apps developed by Appostrophic because they are simple, easy and user friendly. Here is how Thumb 3.0 is better than Thumb 2.0:

The service has a full-blown chat system that allows interactive communication between users. There were ways to communicate earlier but they revolved around asking questions and then getting responses on them.

A completely revamped user interface designed to simplify friend discovery, bringing new friends closer to you with similar interests and opinions.

More options for sharing opinions via Facebook, Twitter and SMS.

There’s now a leaderboard that lets people compare and compete to see who can earn the most stars.

Apart from asking questions, users can now post their individual likes and dislikes directly, which serve to improve personal profiles and encourage more user involvement.