Dolphin, a NASDAQ-listed company, has officially launched Always Alpha, a trailblazing management firm fully dedicated to elevating women’s sports. Founded by Olympic icon and women’s rights advocate Allyson Felix, her brother and longtime business partner Wes Felix, and seasoned sports executive Cosette Chaput, Always Alpha aims to revolutionize an industry long overdue for change.
The firm's mission is clear: to unlock the untapped potential within women’s sports and break free from outdated, transactional talent management models that no longer serve today’s dynamic athletes.
Always Alpha is here to rewrite the playbook, ushering in a new era where athletes are valued as more than just competitors but as influential, multi-dimensional talents with limitless potential.
